Ecommerce Marketing Manager_DSB

Key responsibilities will include: Amazon Advertising & Promotions
• Strategizing and brainstorming brand objectives and targets with CFO and CEO and reporting directly to CEO.
• A pro-marketer on Amazon campaigns and has a proven track record of optimizing & scaling Amazon Ads campaigns with higher budgets and numerous campaigns.
• Creative content planning and briefing to the content team and get the required content for marketing.
• Constant coordination and meetings in house/ online with amazon account managers for planning and submitting various deals/discounts, weekly/monthly and quarterly promos.
• A thorough understanding and hands on experience fixing listings errors like Price, variants, Image attributes, infringement notices etc.
• Use of PI Analytics and Brand Metrics for Retention and optimizing the campaigns and its performance overhaul.
• Profitability, ROI, ACOS% and scaling are the core strengths of the brand this goes without saying the core objectives to achieve. Other channel Responsibilities
• Plan and execution of campaigns on google ads and has working experience on optimisation like shopping ads, search ads and Performance max campaigns.
• Plan and execution of campaigns on Facebook business manager and scale the traffic on website and monitor conversion metrics.
• Actively monitor the self-serving ads on Blinkit marketplace and scale the campaigns overhaul.
• Actively monitor and keyword ranking positions and content optimisation for overhaul SEO health.
• PPC (Pay Per Click)
• SMM (Social Media Marketing)

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