Social Media Manager

2 days ago


Navi Mumbai, Maharashtra, India ASBS MBA Full time ₹ 20,00,000 - ₹ 50,00,000 per year

We're Hiring: Social Media Manager | ASBS MBA

Location: Vashi | Experience: 3–6 years | Function: Brand & Digital Marketing

About ASBS MBA

At ASBS MBA (The Akademia School of Business Studies), our mission is to empower the 99% to outperform the top 1%. For over 15 years, ASBS MBA has shaped career-ready management professionals through AICTE-approved PGDMand University-affiliated MMS programs. With a presence across India's leading metro cities, ASBS MBA connects ambitious students, inspiring mentors, and global partners through immersive storytelling and impactful campaigns.

About the Role

We're looking for a Social Media Manager who lives and breathes content, trends, and community engagement. You'll be the voice of ASBS MBA across platforms — leading our brand storytelling through strategy, creativity, and analytics.

If you can think strategically, write engagingly, and execute visually — this is your stage.

Key Responsibilities

Strategy & Planning
• Develop and execute monthly social media calendars across platforms (Instagram, LinkedIn, Facebook, YouTube, X).
• Align campaigns with brand objectives — admissions, events, and student engagement.
• Build brand presence across B2C and B2B channels through storytelling and thought leadership.

Content Creation & Management
• Ideate and collaborate with the design and video teams to produce high-quality creatives, Reels, and campaigns.
• Manage influencer collaborations, reels planning, and campus-driven content.
• Write engaging captions, posts, and scripts that match ASBS MBA's tone of voice.

Community & Performance
• Track and analyze KPIs (reach, engagement, CTR, conversions) using Meta Suite and analytics dashboards.
• Engage with followers, respond to queries, and manage brand reputation online.
• Monitor competitors, trends, and student conversations to drive relevant content.

Innovation & AI Tools
• Use AI-based social tools (ChatGPT, Canva AI, OpusClip, ) for ideation and optimization.
• Experiment with new formats — carousels, micro-videos, storytelling threads, and UGC.
• Integrate content with website, CRM, and campaign landing pages for cohesive storytelling.

What You'll Bring

  • 3–6 years of experience in social media marketing / content strategy / digital brand management.
    • Strong understanding of platform algorithms, community management, and paid promotions.
    • Proficiency in tools like Meta Business Suite, LinkedIn Campaign Manager, Hootsuite, Canva, and GA4.
    • Creative mindset with excellent copywriting and visual communication skills.
    • Working knowledge of video formats, influencer marketing, and engagement optimization.
    • Bachelor's or MBA degree in Marketing, Communications, or related field.

Why Join ASBS MBA

Manage social storytelling for a fast-growing, purpose-driven B-School brand. Work on campaigns with national reach and measurable impact. Collaborate with a creative, performance-driven marketing team. Competitive salary + growth-oriented environment.

Ready to Build India's Most Engaging MBA Brand?

Send your portfolio & CV to with the subject line: Social Media Manager – [Your Name]

Know more:

Job Type: Full-time

Pay: ₹20, ₹50,000.00 per month

Work Location: In person



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