Digital Marketing Executive

5 days ago

Egmore, Tamil Nadu, India Code House Solutions LLP Full time ₹ 3,00,000 - ₹ 4,00,000 per year

Key Responsibilities:

  • Plan and execute all digital marketing activities, including SEO/SEM, email marketing, social media, content marketing, and display advertising campaigns.
  • Manage and maintain the company's website and social media presence across all digital platforms (Facebook, Instagram, LinkedIn, YouTube, X, etc.).
  • Measure and report performance of all digital campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on insights.
  • Collaborate with internal teams (content, design, sales) to create engaging digital content.
  • Manage Google Ads, Meta Ads, and other paid advertising campaigns.
  • Ensure brand consistency across all digital channels.
  • Develop and monitor SEO/SEM strategies to increase online visibility and organic traffic.
  • Stay up to date with new digital marketing trends, technologies, and best practices.

Key Skills & Competencies:

  • Strong understanding of digital marketing concepts and best practices.
  • Hands-on experience with Google Ads, Meta Business Suite, Google Analytics, and SEO tools (e.g., SEMrush, Ahrefs, Moz).
  • Good knowledge of social media advertising and content creation.
  • Excellent communication and writing skills.
  • Analytical mindset and critical thinking.
  • Ability to work independently and as part of a team.

Qualifications:

  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • 2–3 years of experience in digital marketing
  • Certification in Google Ads, Analytics, or Meta Blueprint is an added advantage.

Job Type: Full-time

Pay: ₹25, ₹30,000.00 per month

Work Location: In person

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