Content Writer

2 days ago

Bengaluru, Karnataka, India Geebee Education Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Role & responsibilities:

  • SOP Drafting and Editing: Primarily focusing on drafting, reviewing, and editing Statements of Purpose (SOPs) for students applying to universities abroad. This includes:
  • Understanding student profiles, academic backgrounds, and career goals.
  • Structuring compelling and personalized SOPs that highlight student strengths and motivations.
  • Ensuring clarity, coherence, and grammatical accuracy in all SOP drafts.
  • Adhering to specific university requirements and guidelines for SOPs.
  • Providing constructive feedback and revisions based on internal reviews.
  • Content Creation: Researching, writing, and editing high-quality content for various platforms, including but not limited to:
  • Blog posts and articles on study abroad destinations, universities, courses, application processes, visa information, student life, and career opportunities.
  • Website content (landing pages, program descriptions, FAQs).
  • Social media posts and engaging content for different platforms.
  • Emailers and newsletters for student outreach.
  • Brochures, guides, and other marketing materials.
  • Video scripts and webinar content.
  • Infographics and presentations (textual content).
  • SEO Optimization: Incorporating relevant keywords and SEO best practices in written content to improve online visibility.
  • Research: Conducting thorough research on educational trends, universities, courses, and related topics.
  • Collaboration: Working closely with the counseling and other teams to understand student profiles and content requirements.
  • Content Calendar Management: Assisting in planning and adhering to the content calendar and meeting deadlines.
  • Proofreading and Editing: Ensuring all written content is error-free, grammatically correct, and adheres to the company's style guide.
  • Content Repurposing: Identifying opportunities to repurpose existing content for different formats and platforms.
  • Performance Monitoring: Tracking and analyzing the performance of content and suggesting improvements.
  • Staying Updated: Keeping abreast of the latest trends in content writing, digital marketing, and the overseas education sector.

Preferred candidate profile:

  • Strong aptitude for understanding and articulating individual narratives in written form, specifically for academic purposes.
  • Strong research and analytical skills.
  • Ability to write engaging, informative, and original content.
  • Good understanding of SEO principles is a plus.
  • Familiarity with different content formats and platforms.
  • Ability to work independently and as part of a team.
  • Strong attention to detail and a commitment to quality.
  • Ability to meet deadlines and manage multiple tasks effectively.
  • Basic understanding of the overseas education process, particularly application essays like SOPs, is a significant advantage.
  • A bachelor's degree in English, Journalism, Mass Communication, Marketing, or a related field (or currently pursuing).
  • Passion for writing and the education sector.
  • Must be able to work from the Leap Scholar Bangalore office for 5 days a week.
  • Excellent written and verbal communication skills in English.

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