Digital Marketing Specialist

2 weeks ago

Cochin, Kerala, India Zamorins Solutions Inc Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title:
Web
&
Digital Marketing Specialist

Location: Infopark,Kochi

Experience Required: Minimum 3 Years

Department: Marketing

Job Overview

We are looking for an experienced and creative Web and Digital Marketing Specialist to join our growing team. This role requires a proactive professional with strong SEO knowledge, social media management experience, WordPress and HTML skills, and the ability to create engaging visual content and marketing strategies. If you're a digital native with a passion for performance marketing and design, we'd love to hear from you.

Key Responsibilities

SEO & Website Optimization

Conduct thorough keyword research and implement on-page and off-page SEO strategies

Monitor, audit, and improve website performance using SEO tools like Google Search Console, Google analytics, SEMrush, or similar

Collaborate with developers and content creators to ensure SEO best practices are implemented across web pages

Update and manage content in
WordPress
(basic HTML knowledge required)

Up-to-date with the latest trends and best practices in online marketing and measurement

Social Media & Content Creation

Manage daily operations of company social media pages (LinkedIn, Instagram, Facebook, etc.)

Plan, create, and schedule engaging content to grow brand awareness and engagement

Design visually compelling posters, graphics, and short videos using
Canva
or other tools

Track performance using social analytics and optimize campaigns accordingly

Content & Marketing Strategy

Develop and execute digital marketing strategies aligned with business goals

Create monthly content calendars and editorial plans

Assist in crafting compelling website copy, blog posts, newsletters, and ad creatives

Work closely with cross-functional teams to align messaging and campaigns across all channels

Required Skills & Qualifications

Minimum 3 years of hands-on experience in digital marketing

Strong understanding of SEO principles and tools

Proficiency in
WordPress and basic HTML/CSS
is plus

Experience managing business social media profiles and content calendars

Ability to design and produce digital creatives using Canva and video editing tools

Ability to work independently and collaboratively in a fast-paced environment

Fluency in English communication, both written and verbal

Bachelor's degree in Marketing, Communications, Digital Media, or related field.

What We Offer

A collaborative and creative work environment

Opportunities for upskilling and career growth

How to Apply

Please send your resume, portfolio (if available), and a brief cover letter to and cc

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