smo

2 days ago

Rohtak, Haryana, India INNOVIZE TECH SOLUTIONS (EARNING HANDLE) Full time ₹ 2,00,000 - ₹ 2,40,000 per year

Job Summary:

We are looking for an experienced Social Media Optimization (SMO) Professional to manage, strategize, and grow our brand's social media presence. The ideal candidate will have a deep understanding of social media trends, analytics, paid campaigns, and audience engagement to enhance brand visibility and drive measurable results.

Key Responsibilities:

  • Develop and execute a comprehensive social media strategy aligned with business goals.
  • Manage and optimize all social media platforms — Facebook, Instagram, YouTube, LinkedIn, Twitter (X), and others.
  • Plan monthly content calendars and oversee creative development (posts, reels, stories, videos).
  • Analyze social media performance and prepare weekly/monthly reports on reach, engagement, and conversions.
  • Run and optimize paid ad campaigns (Facebook, Instagram, YouTube).
  • Monitor competitors and identify growth opportunities through trend analysis.
  • Coordinate with the content, design, and SEO teams for integrated campaigns.
  • Build and manage influencer collaborations and partnerships.
  • Stay updated with algorithm changes and best practices for organic reach.
  • Handle community management — responding to comments, DMs, and feedback professionally.

Required Skills & Qualifications:

  • Bachelor's/Master's degree in Marketing, Communication, or related field.
  • Minimum 2–5 years of proven experience in SMO or Social Media Marketing.
  • Strong understanding of social media analytics and audience insights.
  • Proficiency in tools like Meta Business Suite, Google Analytics, Canva, Hootsuite, or Buffer.
  • Experience with paid social campaigns, lead generation, and retargeting.
  • Excellent communication and creative thinking skills.
  • Ability to manage multiple campaigns and meet deadlines.

Preferred Skills:

  • Experience in content marketing, SEO integration, or influencer outreach.
  • Knowledge of video editing and ad copywriting.
  • Experience in managing social media for brands in spiritual, lifestyle, or e-commerce domains (plus point).

Job Types: Full-time, Permanent

Pay: ₹15, ₹20,000.00 per month

Work Location: In person

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