GTM/Sales Strategy Specialist

7 days ago

Ahmedabad, Gujarat, India eSparkBiz Technologies Pvt. Ltd Full time ₹ 5,50,000 - ₹ 6,60,000 per year

About the Role

In this role, you'll be responsible for managing and optimizing all systems, tools, and data that drive our email-based GTM activities — from lead list creation and enrichment to multi-channel outreach and performance reporting.

Your work will ensure that every campaign is targeted, automated, and measurable, helping our sales and marketing teams reach the right audience with the right message at the right time.

Key Responsibilities 1. GTM & Campaign Planning

  • Partner with the leadership team to define target geographies, ideal customer profiles (ICPs) , and outbound email strategies.
  • Plan and coordinate email outreach campaigns focused on generating leads for both custom software projects and dedicated developer hiring.
  • Align messaging, segmentation, and campaign cadence with business goals.

2. GTM Tools & Systems Management

  • Manage and optimize the GTM tech stack, including:
  • Data & Lead Enrichment: Clay, Apollo, ZoomInfo or any other data source.
  • Email Automation & Outreach: Instantly, Lemlist, Mailshake
  • CRM: HubSpot / Zoho / any other CRM.
  • Ensure smooth data flow between tools — for example, from Clay to Instantly to CRM.
  • Maintain data hygiene and manage contact list updates, tagging, and segmentation.

3. Email Marketing & Automation

  • Design and manage cold email and nurturing sequences to engage prospects at different funnel stages.
  • Monitor deliverability, open rates, click-through rates, and reply quality.
  • A/B test subject lines, templates, and follow-up strategies to improve campaign performance.
  • Automate outreach and follow-up processes while maintaining personalization.
  • Coordinate with content and design teams for impactful messaging.

4. Data, Analytics & Reporting

  • Build and maintain dashboards to track campaign KPIs — deliverability, engagement, conversions, and ROI.
  • Analyze which audiences, geographies, or offers perform best.
  • Present weekly and monthly insights to leadership to refine GTM strategies.
  • Forecast leads and opportunities generated through email and outbound efforts.

5. Collaboration & Enablement

  • Work closely with sales teams to ensure timely lead follow-ups.
  • Align marketing content (case studies, blog posts, client success stories) with outreach themes.
  • Coordinate with the Operations team for seamless handoff once a client shows interest.
  • Train team members on GTM tools and best practices for outreach personalization.

Skills and Qualifications

Nice-to-Have:

  • Experience in staff augmentation or dedicated developer hiring campaigns.
  • Familiarity with LinkedIn Sales Navigator, Zapier, and marketing automation platforms.
  • Knowledge of email warm-up and domain health best practices.
  • Understanding of GTM metrics like CAC, MQL-to-SQL ratio, and pipeline velocity.

Job Type: Full-time

Pay: Up to ₹55,000.00 per month

Work Location: In person

  • Business Strategy Specialist

    1 week ago

    Ahmedabad, Gujarat, India Adani Enterprises Limited Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Head-Business Strategy-AI LabsP&L Management, Revenue Growth & Sales Strategy:Drive top-line revenue and profitability by optimizing AI product sales, pricing models, and go-to-market execution.Oversee full P&L ownership, ensuring business performance aligns with revenue targets, cost structures, and profitability goals.Expand Sirius Digitech's global sales...

  • Sales And Marketing Specialist

    1 week ago

    Ahmedabad, Gujarat, India ARHAM FREIGHT SYSTEM LLP Full time ₹ 2,00,000 - ₹ 6,00,000 per year

    Company DescriptionOur primary goals at ARHAM FREIGHT SYSTEM LLP are to optimise supply chain processes, minimise costs, improve efficiency, and enhance customer satisfaction. We achieve this by employing advanced technologies and implementing best practices. Additionally, we maintain strong relationships with suppliers, carriers, and other stakeholders to...

  • Sales Specialist

    3 days ago

    Ahmedabad, Gujarat, India AKIKO GLOBAL SERVICES Full time ₹ 2,00,000 - ₹ 6,00,000 per year

    Company DescriptionAt AKIKO GLOBAL SERVICES, our mission is "Achieving Global Excellence" by fostering individual growth, teamwork, and innovation. We aim to become the largest asset financing company in the country, and we believe that achieving the smallest dreams today will lead to immense success tomorrow.Role DescriptionThis is a full-time, on-site role...

  • Sales Specialist

    4 days ago

    Ahmedabad, Gujarat, India FreightBridge Logistics Pvt. Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionFreightBridge Logistics Pvt.Ltd. specializes in providing customers with seamless transportation services worldwide, from the moment goods leave the origin until they reach the destination. Our tailored services adapt to the unique needs of each customer, ensuring top-quality logistics solutions. Our expertise and commitment to excellence...

  • Sales Specialist

    23 hours ago

    Ahmedabad, Gujarat, India Parkers Consulting & Ventures Private Limited Gujarat Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionParkers Consulting & Ventures Private Limited is one of India's largest Corporate Direct Selling Agents (DSA) specializing in loan distribution. We provide a wide range of financial solutions, including Home Loans (HL), Loan Against Property (LAP), Business Loans (BL), and Personal Loans (PL). Known for our fast loan distribution services,...

  • GTM Zonal SPOC JOB

    5 days ago

    Ahmedabad, Gujarat, India jkcement Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Zone Strategy Development & ExecutionSales Planning & Review: Support zonal team in effective sales planning/review incl. scheme planning, price cluster management, product mix planning, branding support requirement planning & AO-wise target settingDistrict/Taluka Action Plan: Plan and execute District/Taluka Action Plan roadmaps for effective micro-market...

  • Sales And Marketing Specialist

    5 days ago

    Ahmedabad, Gujarat, India Technology Plastomech Private Limited (TPPL) Full time ₹ 40,00,000 - ₹ 1,20,00,000 per year

    Company DescriptionTechnology Plastomech Pvt. Ltd. (TPPL), is a leading manufacturer and exporter of Plastic Processing & Recycling Plants & Machinery for Raffia Woven Sacks, Nonwoven, Flexible Packaging, and Packaging Industries. Our machines are designed for high efficiency, energy savings, and cost optimization by integrating advanced technology and...

  • Sales And Marketing Specialist

    1 week ago

    Ahmedabad, Gujarat, India VeerajGroup Full time ₹ 2,00,000 - ₹ 8,00,000 per year

    Company DescriptionSince 1987, VEERAJ INTERNATIONAL LLP has been a leader in the distribution business, serving a diverse array of end-use industries such as Textile, Cosmetics, FRP, Resins, Pharma, Paper, and related sectors. With 34 years of experience, our core operations focus on delivering exceptional products and services to these industries.Role...

  • Sales Specialist- Ortho

    2 weeks ago

    Ahmedabad, Gujarat, India Shalby Limited Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    Company DescriptionShalby Hospitals, headquartered in Ahmedabad, Gujarat, India, is a renowned multi-specialty hospital chain operating across Western, Central, and Northern India. Founded in 1994 with a single specialty in Orthopedics and Joint Replacement, Shalby has grown to include 11 hospitals and over 2,000 beds, offering comprehensive care across 40...

  • Sales And Marketing Specialist

    2 weeks ago

    Ahmedabad, Gujarat, India Micro Machinery Manufacture Full time ₹ 94,100 - ₹ 2,40,000 per year

    Company DescriptionEstablished in 2007, Micro Machinery Manufacturers specializes in manufacturing and supplying a wide range of Plastic Extruder Machines and Spare Parts. We offer PP-HDPE Box Strapping Plants, Box Strap Winders, Automatic and Semi-Automatic Plastic Recycling Machines, and Automatic Plastic Washing Lines. Our advanced machinery is developed...