Assistant Manager
4 days ago
Why Join Us
At Swiggy, content isn't just words on a screen, but the experience of it all. We believe great writing can build trust, change behavior, and even spark joy. If you believe that too, and if you're excited to be part of a team that blends creativity with impact, we'd love to meet you. About the Role -We're looking for an Assistant Manager (Content) who doesn't just write well, but thinks deeply, collaborates freely, and leads with both clarity and kindness. If you're someone who's as comfortable brainstorming on brand voice as you are articulating complex ideas to stakeholders,
and if you believe great content is as much about empathy as it is about efficiency, this might be your next big move.
As Assistant Manager, you'll work closely with writers, designers, product managers, and marketers to build content that speaks, flows, and works. You'll also mentor a small team, making sure they stay creatively inspired and operationally sharp.
Key Responsibilities:
- Research and produce original, high-quality content focused on Mumbai's dining spots, food trends, and lifestyle experiences.
- Write restaurant reviews, food guides, event previews, and experiential narratives that capture the essence of Mumbai's culture.
- Collaborate with the marketing and editorial teams to develop content strategies aligned with brand goals.
- Optimize content for SEO to increase visibility and engagement.
- Stay updated with the latest trends in Mumbai's dining and experience sectors.
- Conduct interviews and interact with local restaurateurs, chefs, and experience curators as needed.
- Meet deadlines and maintain editorial calendars.
Requirements:
- Proven experience (3 + years) as a content writer or journalist specializing in Mumbai's dining scene or lifestyle experiences.
- Deep knowledge of Mumbai's restaurants, street food, cafes, bars, and experiential events.
- Excellent command over English with impeccable grammar and storytelling skills.
- Ability to write in a conversational yet professional tone that engages a diverse readership.
- Familiarity with SEO best practices and content management systems.
- Strong research skills and ability to work independently.
- Portfolio of published articles or content related to Mumbai dining and experiences.
Preferred Qualifications:
- Background in journalism, communications, or related fields.
- Experience with multimedia content, including photography or video, is a plus.
- Passion for food, travel, and culture.
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