Copywriter

23 hours ago

Gurgaon, Haryana, India BetterAlt Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Key Responsibilities:

  • Write, edit, and optimize content for multiple formats – ad copies, blogs, website content, product descriptions, and campaigns.
  • Create high-performing
    performance ad copies
    across platforms (Meta, Google, etc.).
  • Develop
    long-form content
    (blogs, articles, guides) with a focus on storytelling and SEO.
  • Work with
    Content Management Systems (CMS)
    to publish and update content across digital platforms.
  • Utilize
    AI prompt writing
    techniques to enhance content creation and improve workflows.
  • Research international demographics to craft content that resonates with a global audience.
  • Collaborate with design, marketing, and product teams to align content with brand goals.

Requirements:

  • 1–3 years of content writing experience, preferably in a
    D2C or e-commerce setup
    .
  • Hands-on experience with
    international content targeting
    .
  • Strong skills in
    performance ad copywriting
    and conversion-focused writing.
  • Proficiency with
    CMS tools
    (WordPress, Shopify, or similar).
  • Familiarity with
    AI tools and prompt writing
    .
  • Excellent command of English with the ability to adapt tone and style for different audiences.
  • Creativity, attention to detail, and strong research abilities.

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