Media Buyer

1 day ago

Gurgaon, Haryana, India vCommission Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Job Description

Campaign Strategy & Planning

  • Develop comprehensive media strategies tailored to e-commerce objectives.

  • Allocate and forecast media budgets to maximize returns.

  • Optimize media mix across channels (e.g., search, social, display) to ensure efficiency and impact.

Campaign Execution & Management

  • Lead ad campaign launches, ensuring smooth execution across platforms.

  • Oversee ad account management, ensuring compliance and best practices.

  • Conduct creative testing and iteration to improve ad performance continuously.

Optimization & Performance Analysis

  • Optimize campaigns in real-time to meet performance benchmarks (CPC, ROAS, CPA).

  • Leverage audience segmentation and retargeting strategies to drive conversions.

Data Reporting & Insights

  • Prepare detailed performance reports and analytics for internal and external stakeholders.

  • Use data-driven insights to inform and refine media strategies.

Requirements

  • Proven experience in media buying, specifically within the e-commerce sector.
  • ​Strong understanding of various digital platforms, including Google Ads, Meta, and programmatic channels.
  • Expertise in budget allocation, campaign optimization, and performance analysis.
  • Ability to work with cross-functional teams and adapt to a fast-paced environment.
  • Business Model: Drop shipping (Ecommerce) Industry: Ecommerce

Benefits

  • Flexible working hours
  • Variable/Incentive Component in addition to Fixed Package
  • 5 - Days working culture
  • Health Insurance Benefits
  • Tenure Recognition and Awards
  • Leave Benefits as per Milestones
  • Performance Linked Growth Opportunities
  • Out of Term Appraisals

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