
Online Marketing
10 hours ago
Marketing Manager – IT Services
Location:
Indore (Work from Office)
Experience:
5+ Years
Immediate Joiners Preferred
About the Role
We are seeking a
result-driven Marketing Manager
with deep expertise in
SEO, SMO, PPC, and digital marketing tools
to scale demand-generation campaigns and drive brand visibility for our
IT services & products
.
This role requires a
hands-on digital marketer
(not just a strategist) with a proven track record of executing campaigns that generate
high-quality B2B leads
for IT companies.
Key Responsibilities
Search Engine Optimization (SEO)
- Execute on-page & off-page SEO strategies to boost organic traffic & keyword rankings.
- Conduct technical SEO audits, optimize websites, and manage backlink strategies.
Social Media Optimization (SMO) & Content Marketing
- Build and run campaigns on
LinkedIn, Twitter, Facebook, and other platforms
. - Collaborate with content teams to deliver engaging blogs, posts, and case studies for IT audiences.
Pay-Per-Click (PPC) & Paid Media
- Launch & optimize campaigns across
Google Ads, LinkedIn Ads, Bing
, etc. - Manage ad budgets, track ROI, and scale high-performing campaigns.
Lead Generation & Marketing Automation
- Design and execute demand-generation strategies to deliver
qualified B2B leads
. - Work with tools like
HubSpot, Marketo, Zoho, or similar platforms
for nurturing campaigns.
Analytics & Reporting
- Monitor performance with
Google Analytics, Search Console, SEMrush
, etc. - Prepare dashboards/reports with actionable insights for stakeholders.
Innovation & Tools
- Stay ahead with
AI-driven marketing tools
and automation platforms. - Recommend new strategies to improve efficiency & campaign success.
Team Collaboration & Leadership
- Work closely with
Sales, Design, and Product teams
. - Mentor junior digital marketers & align campaigns with business goals.
Key Requirements
5+ years of proven
hands-on experience in SEO, SMO & PPC
in the IT industry.
Strong success record in
B2B lead generation
for international markets.
Expertise in
Google Ads, LinkedIn Ads, SEMrush, Ahrefs, Moz, Google Analytics
.
Knowledge of
marketing automation tools & CRM workflows
.
Strong analytical mindset with
data-driven decision-making
.
Excellent communication & presentation skills.
Ability to thrive in a
fast-paced, multi-tasking environment
.
Interested? Share your CV
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