Data Science

1 week ago

Bengaluru, Karnataka, India D Square Consulting Services Pvt Ltd Full time ₹ 12,00,000 - ₹ 36,00,000 per year

JD – Sr. Data Scientist - Media Analytics

Experience:
 7–8 years

Location:
 Bangalore (Onsite)

Candidates who can join within 15 days may only apply

Job Summary

We are looking for a Senior Data Scientist to Support Media Use Cases with strong expertise in 
Media Analytics
 and a proven track record in driving marketing measurement and optimisation. The role will be responsible for delivering actionable insights, evaluating marketing effectiveness, and driving data-backed recommendations to optimise media investments.

Required Skills & Experience

  • 7–8 years of experience in Data Science/Analytics with a strong focus on 
    media measurement
    , 
    marketing effectiveness
    , and performance optimization.
  • A minimum of a bachelor's degree in Computer Science, Data Science, Machine Learning, Mathematics, Statistics, Economics, or other related fields with emphasis on quantitative methods and solutions. An advanced degree in a similar field is preferred.
  • Experience in developing and implementing advanced analytics models such as Customer Lifetime Value, NLP, Look-Alike models, and Anomaly Detection.
  • Familiarity with large language models (LLMs) and generative AI is highly desirable.
  • Ability to write (and refactor) robust code in Python, Spark, SQL, employing best practice coding standards and documentation.
  • Proven experience with Databricks platform, Snowflake, and Azure cloud services.
  • Experience in MLOps techniques, including CI/CD pipelines, automated testing, and model monitoring.
  • Experience with BI tools such as Power BI, DOMO and Tableau.
  • Strong understanding of machine learning algorithms, data structures, and software design principles.
  • Excellent problem-solving skills and the ability to work in a fast-paced, collaborative environment.
  • Strong communication and interpersonal skills with the ability to collaborate and partner across diverse global multi-functional teams[GT1]
     
    [GT2]
     
    .

Desired Qualifications:

  • Experience with classification models, time series forecasting, customer lifetime value model, large language models (LLMs) and generative AI.
  • Preferably from the Retail, eCommerce or CPG industry

Key Responsibilities

  • Develop and implement advanced analytics models for customer lifetime value, anomaly detection, and media mix modeling.
  • Solve complex media optimisation problems and conduct A/B testing to evaluate proposed solutions.
  • Partner with domain leads and business stakeholders to clearly understand business requirements; design and develop analytical and AI solutions to Drive recommendations that are clearly linked to the organization's strategy and OKRs and drive performance improvement.
  • Support the domain leads and business teams to solve complex analytical challenges.
  • Work closely with cross-functional teams of business partners, data scientists, data engineers, solutions, and data architects to quickly deliver scalable Artificial Intelligence (AI) solutions including DL, ML, NLP, optimization etc.
  • Development, deployment, and maintenance of scalable AI solutions including the optimization of data queries, code refactoring, shared library usage and documentation of process and solution artifacts.
  • Research and promote latest technologies, design patterns and best practice delivery models that drive optimal business value and ensure continuous improvement of team, processes, and platforms.
  • Drive recommendations that are clearly linked to the organization's strategy and OKRs and drive performance improvement.
  • Employ innovative thinking and always seeking the best ways of working for our teams and business partners.

[GT1]

[GT2]

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