Digital Marketing Manager

7 days ago

Hyderabad, Telangana, India Kustard Full time ₹ 10,00,000 - ₹ 25,00,000 per year

We are seeking a
Performance Marketing Manager
with a strong track record in
B2B marketing, franchise promotions, and HNI lead generation
. The ideal candidate will be
data-driven, ROI-focused, and hands-on
, capable of planning and executing high-value campaigns that generate quality leads for business growth.

Key Responsibilities:

  • Plan, execute, and optimize
    performance marketing campaigns
    across Meta, Google Ads, LinkedIn, and other digital channels.
  • Generate
    high-quality HNI leads
    and B2B client opportunities in Real Estate, F&B, and franchise sectors.
  • Build multi-channel acquisition funnels to maximize lead conversion and ROI.
  • Design strategies for
    franchise marketing campaigns
    including lead generation, branding, and expansion.
  • Manage and optimize campaign budgets for maximum efficiency and results.
  • Track, analyze, and report campaign performance with actionable insights.
  • Collaborate
    on-site
    with sales, creative, and operations teams to ensure alignment and fast execution.
  • Stay updated on
    industry trends, tools, and competitor strategies
    .

Requirements:

  • Minimum
    7 years of performance marketing experience
    , including B2B, Real Estate, F&B, and franchise sectors.
  • Proven experience in
    generating HNI leads and managing high-value client campaigns
    .
  • Hands-on experience with
    Google Ads, Meta Ads, LinkedIn Ads, and other performance channels
    .
  • Strong understanding of
    SEO, retargeting, email marketing, and marketing automation tools
    .
  • Excellent analytical, reporting, and campaign optimization skills.
  • Ability to manage
    multiple high-value campaigns
    simultaneously.

Preferred Qualities:

  • Experience handling
    franchise marketing campaigns
    .
  • Experience in
    offline-to-online lead generation
    for B2B and HNI clients.
  • Strong
    stakeholder management and communication skills
    .
  • Startup/agency experience with multi-sector exposure.

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