Marketing Manager-Social Media
5 days ago
Job Description
We are seeking a creative, strategic, and results-driven Marketing Manager to lead and execute our brand communication across multiple channels. This role involves managing social media, newsletters, email campaigns, onboarding journeys, and maintaining a consistent and compelling brand voice across all customer touchpoints. The ideal candidate should also be capable of crafting and managing press releases to amplify our presence in the market.
Key Responsibilities
Social Media Management (must have)
Develop and manage the content calendar for all social media platforms (LinkedIn, Instagram, YouTube etc.)
Write engaging posts, create campaigns, and grow follower base organically
Monitor trends and stay updated with platform algorithm changes
Work with designers for graphics and creatives
Email & Newsletter Campaigns (must have)
Plan and execute email marketing campaigns for product updates, promotions, and announcements
Write and optimize content for monthly newsletters
Manage subscriber segments and performance tracking (open rates, CTR, conversions)
Customer Onboarding & Communication (must have)
Develop onboarding email sequences and welcome kits for new customers
Ensure timely and personalized communication at each stage of the customer lifecycle
Work with product and customer success teams to streamline onboarding experience
Brand & Marketing Collaterals
Maintain a consistent brand voice across all communications
Create content case studies Video Testimonial
Product Presentation and Brochure
Community Rating Management
Press Release
Campaign Analytics & Optimization
Track and report performance of campaigns across channels
Use insights to refine strategies and improve engagement metrics
A/B test subject lines, formats, and send times for email campaigns
Desired Experience
8 – 10 Years
Key Skills
Social media marketing
Branding
Communication
Press release
Campaign management
Qualification
Bachelor's or Master's degree in Marketing, Communications, or related field
Core Competencies
Strong understanding of content marketing, social media platforms, and email automation tools (e.g., Mailchimp, Zoho Campaign etc.)
Good writing and editing skills with attention to detail
Familiarity with tools like Canva, Buffer/Hootsuite, Google Analytics, and CRM platforms.
Ability to work independently and cross-functionally with teams
Strong project management and organizational skills
Nice to Have:
Experience with B2B SaaS marketing or tech Software/Products/IT Services
Knowledge of SEO and basic HTML for email formatting
Hands-on design experience or ability to brief creative teams effectively
Shift Timings
9 am to 6 pm
Perks
Health & Wellness
Work-Life Balance
Recognition & Award
Collaborative Culture
Learning & Development
Professional Growth
Job Skills
Analytical Skills
Communication
Digital Marketing
Positive Attitude
Confidence
- Date Posted: October 01, 2025
- Location: Gurugram
- Experience: 8-10 Years
- Number Of Position: 1
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