Social Media Marketing Manager
4 days ago
Job Title:
Social Media Marketing Manager
Location:
Remote (India)
Type:
Full-Time
Compensation:
based on experience and fit
Reports to:
Marketing Director
About Certified Listeners Society (CLS)
The Certified Listeners Society is a registered not-for-profit organization in Canada, operating in India under the Certified Listener Foundation (PAN: AAMCC8781F). Through our digital platform, we provide free 24/7 emotional support and have positively impacted over 1.5 million individuals globally.
Website:
LinkedIn:
About the Role
We are seeking a
Social Media Manager
with expertise in both
organic content strategy
and
paid advertising campaigns
. This role is ideal for someone who can tell compelling stories, grow our online community, and run
high-performing Facebook/Instagram ad campaigns
that drive engagement, awareness, and measurable results.
Key Responsibilities
Social Media Strategy & Content
- Develop and implement a results-driven social media strategy across Facebook, Instagram, LinkedIn, Twitter/X, and TikTok.
- Create and publish engaging, on-brand content (posts, stories, reels, videos, infographics).
- Engage with followers, respond to comments/messages, and foster a supportive community.
- Monitor trends, conversations, and competitor activity to keep content fresh and relevant.
Paid Media & Ads
- Plan, execute, and optimize
Facebook and Instagram Ads
campaigns to support awareness, volunteer recruitment, donations, and engagement.
- Test ad creatives, audiences, and placements for performance improvements.
- Collaborate with the web/design team to create landing pages that convert.
- Track key ad metrics (CTR, CPC, CPA, ROAS) and share performance reports.
Collaboration & Reporting
- Work closely with the Marketing team to align campaigns with organizational goals.
- Integrate content and ad campaigns with broader digital initiatives (Google Ads, SEO, email marketing).
- Provide monthly reports with insights and recommendations.
Requirements
- Minimum 3–5 years of experience
in social media management and paid advertising.
- Strong expertise in
Facebook/Meta Ads Manager
(mandatory).
- Proven track record of managing both
organic and paid social campaigns
.
- Proficiency with tools such as Canva, Hootsuite, Adobe Creative Suite, or similar.
- Strong written and visual storytelling skills.
- Analytical mindset with the ability to track and improve campaign performance.
- Experience in nonprofits, wellness, or mental health sectors is a plus.
What We Offer
- Flexible, remote work environment.
- Opportunity to make a meaningful impact on global mental health and wellness.
- Training and professional development opportunities.
- A supportive, purpose-driven team culture.
How to Apply
Send your CV, cover letter, and portfolio or links to past campaigns/content to
with the subject line:
- Application – Social Media Marketing Manager
-
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