Digital Marketing Executive
23 hours ago
- Campaign Support: Assist in the planning, execution, and monitoring of digital marketing campaigns across various channels, including social media, email, and search engines.
- Content Creation: Contribute to the creation of engaging content for blogs, social media, and website updates. Ensure content is optimized for SEO and aligns with the brand's voice and strategy.
- Social Media Management: Help manage and grow our social media presence by scheduling posts, engaging with followers, and analyzing performance metrics.
- Market Research: Conduct research to understand market trends, competitors, and audience behavior. Provide insights to help refine marketing strategies.
- Analytics and Reporting: Monitor and report on campaign performance using tools like Google Analytics. Assist in analyzing data to identify trends and areas for improvement.
- Collaborative Support: Work closely with the marketing team to support various projects and initiatives. Assist with administrative tasks and contribute to brainstorming sessions.
- Education: Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
- Skills: Basic understanding of digital marketing principles, including SEO, PPC, social media, and content marketing. Familiarity with tools such as Google Analytics, Facebook Ads Manager, or similar is a plus.
- Communication: Strong written and verbal communication skills. Ability to create clear, engaging content and effectively interact with team members and stakeholders.
- Analytical Mindset: Basic analytical skills with the ability to interpret data and provide actionable insights.
- Tech-Savvy: Comfortable using digital marketing tools and software. Proficiency in MS Office (Word, Excel, PowerPoint) and familiarity with design tools like Canva or Adobe Creative Suite is a plus.
- Attitude: Positive, proactive, and eager to learn. Ability to work independently as well as part of a team.
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