Marketing Executive

2 weeks ago

Mala Thrissur Kerala, India BELIEVERS NCH MEDICITY Full time ₹ 2,00,000 - ₹ 2,40,000 per year

.We are seeking a dynamic and results-driven Marketing Executive with prior experience in the hospital/healthcare sector. The role involves planning, implementing, and monitoring marketing strategies to promote hospital services, enhance patient engagement, and strengthen the hospital's brand presence.

Key Responsibilities:

  • Develop and implement marketing campaigns to promote hospital services, specialties, and health check-up packages.
  • Coordinate with doctors, departments, and management to design promotional strategies and outreach programs.
  • Organize health camps, CME programs, awareness drives, and community engagement activities.
  • Build and maintain strong relationships with corporate clients, referral doctors, and insurance partners.
  • Monitor patient feedback and market trends to identify opportunities for improvement and growth.
  • Manage hospital's digital presence including social media platforms, website updates, and online campaigns.
  • Prepare reports on marketing activities, ROI, and competitor analysis.
  • Collaborate with design and content teams to create promotional materials such as brochures, posters, newsletters, and digital creatives.
  • Ensure compliance with ethical standards and hospital branding guidelines in all promotional activities.

Required Skills and Qualifications:

  • Bachelor's degree in Marketing/Business Administration/Healthcare Management (MBA preferred).
  • Minimum 2 years of proven experience in hospital or healthcare marketing.
  • Strong understanding of hospital services, patient relationship management, and healthcare market trends.
  • Excellent communication, negotiation, and presentation skills.
  • Proficiency in digital marketing, MS Office, and social media management.
  • Ability to multitask, work under pressure, and meet deadlines.
  • Strong interpersonal skills with a customer-centric approach.

Job Type: Full-time

Pay: Up to ₹20,000.00 per month

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