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Marketing Manager
2 weeks ago
Roles & responsibilities
- Plan and execute marketing strategies to drive student admissions across the group.
- Organize and oversee offline marketing activities education fairs, college visits, seminars, workshops, and promotional events.
- Build and maintain relationships with colleges, counselors, and other educational partners.
- Coordinate with the admissions heads to ensure smooth follow-up and conversion into enrollments.
- Develop promotional materials (brochures, banners, hoardings, prospectus, communique) and ensure consistent brand representation.
- Track and report on marketing activities, admissions data, and target achievements.
Preferred candidate profile
- Graduate / Postgraduate - Preferably in Marketing, Business Administration, or related field.
- Experience: 58 years in admissions/marketing (preferably in higher education).
- Proven track record in achieving admission targets through offline channels.
- Strong communication, presentation, and relationship-building skills.
- Ability to lead and manage the team effectively.
