Digital Marketing Executive – Influencer Campaigns

13 hours ago

Sakinaka Mumbai Maharashtra, India Flo Sleep Solutions Full time ₹ 3,60,000 - ₹ 4,20,000 per year

Job Summary:

We're looking for a Digital Marketing Executive with a focus on influencer campaigns to join our team at Flo Mattress. You'll manage influencer collaborations, track performance, and help grow one of India's leading D2C brands.

Fluency in either Kannada or Telugu is mandatory.

Location: Sakinaka, Andheri East, Mumbai (On-site, Mon–Sat)

Experience: 0–2 years (agency/D2C background preferred)

In-hand: ₹30,000 – ₹35,000/month

Start Date: Immediate joiner preferred

About Flo Mattress

At Flo Mattress, we're on a mission to help India sleep better. As one of the country's leading D2C sleep solutions brands, we combine innovation, advanced cooling technology, and customer-first service to deliver premium yet affordable mattresses. With a fast-growing presence across India, we're building a team of passionate professionals to shape the future of sleep.

Key Responsibilities

  • Research and shortlist influencers aligned with brand goals.
  • Reach out, pitch collaborations, and negotiate deliverables and pricing.
  • Plan, execute, and monitor influencer campaigns across platforms.
  • Coordinate briefs, timelines, content guidelines, and content delivery.
  • Maintain relationships with influencers and creator agencies.
  • Build and maintain an influencer database.
  • Track and report campaign performance (reach, engagement, impressions, ROI).
  • Collaborate with content/design teams for brand-aligned campaigns.
  • Re-purpose influencer content for ads, emailers, and website.

Requirements (Must-Haves)

  • 0–2 years of experience in influencer/social media marketing.
  • Fluency in either Kannada or Telugu (mandatory).
  • Good communication & negotiation skills.
  • Basic Excel skills for reporting & tracking.

Why Join Us

  • Work with a fast-growing D2C brand loved across India.
  • Hands-on ownership of influencer campaigns.
  • Collaborative, energetic team culture.
  • Competitive salary and growth opportunities.

Job Types: Full-time, Permanent

Pay: ₹30, ₹35,000.00 per month

Benefits:

  • Provident Fund

Language:

  • Kannada (Preferred)
  • Telugu (Preferred)

Work Location: In person

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