Marketing communication specialist – Content writer

1 day ago

Chennai, Tamil Nadu, India Hitachi Full time ₹ 4,00,000 - ₹ 6,00,000 per year

Location:

Chennai, Tamil Nadu, India

Job ID:

R0107776

Date Posted:

Company Name:

HITACHI ENERGY TECHNOLOGY SERVICES PRIVATE LIMITED

Profession (Job Category):

Sales, Marketing & Product Management

Job Schedule: 

Full time

Remote:

No

Job Description:

The opportunity:

Hitachi Energy is seeking a skilled and creative Marketing Communications Specialist—Content Writer—to support the Service Business in developing compelling, customer—and employee-focused content across multiple platforms. This role will be instrumental in crafting narratives that highlight our service offerings, customer success stories, and technical expertise, helping to position Hitachi Energy as a trusted partner in the energy transition.

How you'll make an impact:

  • You will develop and write high-quality and visually appealing content for marketing materials, including brochures, case studies, service profiles, promotions, and presentations for Internal and external use.

  • You will collaborate with subject matter experts, R&D, and product managers to translate technical information into clear, customer-friendly language.

  • You will support global and regional campaigns by producing content aligned with business goals and brand guidelines.

  • You will maintain and update content repositories, ensuring version control and accessibility.

  • You will assist in developing content strategies that align with customer journeys and personas.

  • You will ensure consistency in tone, style, and messaging across all content formats.

  • You will track content performance and optimize based on analytics and stakeholder feedback.

  • You will be responsible to ensure compliance with applicable external and internal regulations, procedures, and guidelines.

  • Living Hitachi Energy's core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.

Your background:

  • You hold a Bachelor's or master's degree in communications, Journalism, Marketing, or related field. (Electrical / Mechanical engineering degree is a plus).

  • Should have 5 to 7 years of experience in content writing, preferably in B2B or industrial sectors – Energy sector is preferable.

  • Quality Management Methods: Experience in writing; Experience with analytics tools to measure content effectiveness; Adobe InDesign – Layout and Page creation, Brochure, Leaflet, Typography; Microsoft PowerPoint - Static Presentation, Interactive Presentation; Adobe Illustrator - Icon, Infographic, Logo, 2D Illustration, Chart, Diagrams; Strong project management and organizational skills; Adobe Photoshop, Adobe After Effects, and Adobe Premiere Pro are plus.

  • Knowledge of Transformers, High-Voltage products, system integration, and grid automation is an added advantage.

  • Strong writing, editing, and proofreading skills with attention to detail. Ability to simplify complex technical concepts for diverse audiences.

  • Familiarity with SEO, digital marketing, and content management systems (e.g., Adobe Experience Manager).

  • Experience working in a global, cross-functional environment, multicultural experience is a benefit.

  • Excellent writing and communication skills in English.

Qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access the Hitachi Energy career site as a result of your disability. You may request reasonable accommodations by completing a general inquiry form on our website. Please include your contact information and specific details about your required accommodation to support you during the job application process.This is solely for job seekers with disabilities requiring accessibility assistance or an accommodation in the job application process. Messages left for other purposes will not receive a response. 

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