Content Writer

3 days ago

Bengaluru, Karnataka, India AppsForBharat Full time

Content Writer (Hindi & English)

Business Unit: E-commerce

Role Overview

We are looking for a talented bilingual writer (Hindi & English) with experience crafting high-impact content for new-age brands. The ideal candidate is creative, culturally aware, and skilled in writing across formats from social media posts and brand campaigns to scripts and product-led content. You'll work closely with design, marketing, and creative teams to produce content that informs, inspires, and engages millions of users.

Key Responsibilities

  • Creative Writing (Hindi & English): Create compelling scripts, captions, ad copy, and long/short-form content for social and brand campaigns.
  • Brand & Social Content: Develop content for Instagram, YouTube, ads, landing pages, and digital campaigns aligned with brand voice and audience preferences.
  • Campaign Ideation: Partner with the creative team to brainstorm ideas for new-age branding, influencer content, topical posts, and product storytelling.
  • Research & Insights:Stay updated on trends, pop culture, user behavior, and competitor content to produce fresh, high-engagement ideas.
  • Content Strategy:Support in shaping content calendars, messaging frameworks, and content flows for product and marketing initiatives.
  • Cross-functional Collaboration:Work with design, video, and marketing teams to deliver cohesive and high-quality content.

What We're Looking For

  • 4–7 years of writing experience, preferably with new-age / digital-first brands.
  • Strong command over Hindi and English (both written and verbal).
  • Experience writing social media, branding, campaign, and video script content.
  • Ability to switch tones youthful, devotional, emotional, conversational—based on brand needs.
  • Strong research skills and an eye for cultural trends and storytelling.
  • Ability to work in a fast-paced environment with quick turnarounds.
  • Portfolio showcasing diverse writing samples across formats.
  • Immediate joiners preferred.

For any questions about the role, please email:

Job Type: Full-time

Pay: ₹700, ₹1,000,000.00 per year

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person

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