Marketing and Communications Manager

23 hours ago

Chennai, Tamil Nadu, India Lynkstr Full time ₹ 15,00,000 - ₹ 28,00,000 per year

Main responsibilities will include:

1) Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities

2) Handle company/product launch - mega launch events

3) Customer meetings/employee rewards/recognition meetings (Awards/certificates, trophies)

4) Creating and managing all marketing materials and collateral in line with brand direction such as corporate ppt, video

5) Implementing online marketing activities including social media/digital marketing, SEO/SEM, demand generation, lead generation, etc

6) Tracking the effectiveness of various campaigns ( ATL/BTL) and course corrections as required

7) Managing communications spending and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets

8) Leading the planning and implementation of PR and initiatives related to the brand

9) Collaborating with cross-functional teams and external agencies to ensure consistent brand messaging and communication

Demand Generation:

10) Planning Strategy/Execution of Field Demand generation Activity 

11) Review of Budget for DG Activity, & Exhibition 

12) Tracking territory wise, customer wise Inventory & Liquidation  (Includes performance of Brand /Crop wise/ State/region/ SBU India ) Growth Performance management 

13) Reviewing Target and achievement /Brand Performance.

14)  New business Expansion, New business development - expansion/activation:

15) New Geography Business/Crop Expansion based on Data based

Digital Tools:

16) Tools Development for Organization based on needs

17) Closely working with Leadership team for Development of Digital tool Development, UT testing, Business needs 

18) Customer Journey Mapping & Opportunity Sizing:

19) Personalization Strategy and Insights

20) User Experience Optimization

21) Collaboration with Cross-Functional Teams:

22) Performance Measurement

23) Market Research

24) Training of Field Team

25) Adoption review

26) Development of Dashboard for leadership team, 

27) Power BI Dashboard Creation for Inventory management and Neary Expiry, leaky/damage material tracking.

Key Requirements

  • You have a degree in Marketing, Business Administration, or a related field
  • You have prior experience in a similar role
  • You are proficient in developing, executing, and measuring demand-generation programs that keep customers and prospects engaged throughout the funnel
  • Strong knowledge of content development and SEM
  • A strong network of PR and media contacts would be highly advantageous
  • You have exceptional verbal & written communication skills
  • You have a high level of attention to detail, including a proven ability to manage multiple and competing priorities simultaneously
  • You have excellent interpersonal skills and are adept at building relationships with different stakeholders

Qualifications:

  • Any Bachelors degree: MBA or advanced degree would be preferred.
  • Minimum of 10+ years of experience in the agrochemical industry, with at least 5 years in similar role.
  • Proven track record of driving business growth and achieving sales targets.
  • Strong understanding of the Indian agricultural market and its dynamics.
  • Excellent communication, and interpersonal skills.
  • Ability to travel extensively across India.

Note: Position based in Chennai, with the possibility of future transfer to Mumbai if required

  • Sales And Marketing Intern

    4 weeks ago

    Chennai, Tamil Nadu, India GST Manager Full time

    Job DescriptionSales and Marketing Intern (Chennai)Internship Type: Paid (on site)Internship Duration: Min 3 MonthsWorkdays and Timing: Mon - Fri, 09:30 AM - 06:30 PMAbout GST Manager:GST Manager | Tax Collars Private Limited is a leading tax consulting company (www.gstmanager.com) providing tax solutions to clients on a PAN India basis. As a fast-growing...

  • Marketing Communications Manager

    2 days ago

    Chennai, Tamil Nadu, India Qube Cinema Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Job Title: Marketing Communications ManagerLocation: Mylapore, ChennaiReports to: Senior Manager, Marketing Communications About the Role: We are looking for a dynamic, highly organized, and creative Marketing Communications Manager to lead and execute marketing initiatives across multiple business verticals at Qube Cinema Technologies. This role is...

  • Manager - Marketing & Communication

    2 days ago

    Chennai, Tamil Nadu, India Kg Foundations Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Roles and Responsibilities1.) Overall in charge of company's marketing strategies, brand building, marketing plans & budgets, media budgets,media purchase, corporate communication and public relations.2.) Must be able to incorporate relevant inputs and prepare an annual marketing plan by conducting research,undertaking analysis and deriving inputs from the...

  • Digital Marketing Manager

    3 weeks ago

    Chennai, Tamil Nadu, India 4M Digital marketing Full time

    Company DescriptionAt 4M Digital Marketing, we specialize in creating powerful, result-oriented digital strategies that drive business growth. As a full-service digital marketing agency, we help brands establish a strong online presence through expert solutions in SEO, PPC advertising, social media marketing, content marketing, and web design. Led by...

  • Digital Marketing Manager

    2 weeks ago

    Chennai, Tamil Nadu, India 4M Digital marketing Full time

    Company DescriptionAt 4M Digital Marketing, we specialize in creating powerful, result-oriented digital strategies that drive business growth. As a full-service digital marketing agency, we help brands establish a strong online presence through expert solutions in SEO, PPC advertising, social media marketing, content marketing, and web design. Led by...

  • Digital Marketing Manager

    2 weeks ago

    Chennai, Tamil Nadu, India 4M Digital marketing Full time

    Company Description At 4M Digital Marketing , we specialize in creating powerful, result-oriented digital strategies that drive business growth. As a full-service digital marketing agency, we help brands establish a strong online presence through expert solutions in SEO, PPC advertising, social media marketing, content marketing, and web design . Led by...

  • Digital Marketing Manager

    2 days ago

    Chennai, Tamil Nadu, India 4M Digital marketing Full time US$ 80,000 - US$ 1,20,000 per year

    Company DescriptionAt4M Digital Marketing, we specialize in creating powerful, result-oriented digital strategies that drive business growth. As a full-service digital marketing agency, we help brands establish a strong online presence through expert solutions inSEO, PPC advertising, social media marketing, content marketing, and web design. Led bySundaram...

  • Digital Marketing Manager

    2 days ago

    Chennai, Tamil Nadu, India Weboin Digital Marketing Agency Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Company DescriptionWeboin Technologies Private Limited is a leading digital marketing and web development company that helps businesses establish a strong online presence. Our expert team provides comprehensive services in digital marketing, website design and development, and search engine optimization. At Weboin, we fulfill the growing desire of startups...

  • Influencer Marketing Executive

    15 hours ago

    Chennai, Tamil Nadu, India Koffeetech Communications Full time

    We are looking for a creative and dynamic Influencer Marketing Executive to join our team. The role involves building strong relationships with influencers, managing collaborations, and driving impactful campaigns that enhance brand visibility and engagement.Key Responsibilities:Identify, connect, and build long-term relationships with relevant influencers...

  • Marketing Manager-Brand Communication

    2 days ago

    Chennai, Tamil Nadu, India DTDC Express Limited Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Position-Marketing Manager, Brand Communication Role Summary: This role is the voice, vibe, and visual storyteller of DTDC. From ad films to internal campaigns, brand activations to influencer outreach—this individual brings the brand to life across every touchpoint. Sitting at the intersection of internal culture and external perception, they will own all...