Alumni Relations Executive
14 hours ago
Key Responsibilities
Strategy & Vision:
- Develop and execute a multi-year strategic plan for alumni engagement that aligns with the institute's overall mission and advancement goals.
- Set measurable objectives (KPIs) for alumni participation, event attendance, fundraising, and communication reach.
- Conduct regular analysis of program effectiveness and adapt strategies based on data and alumni feedback.
Alumni Relations & Engagement:
- Build and maintain strong, personalized relationships with a diverse range of alumni, including key volunteers, donors, and chapter leaders.
- Oversee the Alumni Association, including its advisory board or leadership council: recruit members, organize meetings, and facilitate their work.
- Develop and manage a portfolio of high-potential alumni for personalized engagement and stewardship.
Program & Event Management:
- Plan, promote, and execute a wide array of engaging alumni programs, both virtual and in-person, including:
- Reunions, homecoming, and networking events.
- Professional development webinars, mentorship mixers, and career panels.
- Regional chapter events and international alumni gatherings.
- Cultural and social events to foster community spirit.
- Collaborate with academic departments and career services to create value-added programs for alumni.
Communication & Marketing:
- Develop and manage a robust communication strategy to keep alumni informed and connected.
- Oversee the production and distribution of alumni publications (e.g., e-newsletters, magazines), social media content, and website updates.
- Ensure the alumni database is leveraged effectively for targeted and personalized communication.
Data Management & Analytics:
- Oversee the integrity and strategic use of the alumni database (e.g., Salesforce, Raiser's Edge, AlmaConnect).
- Track alumni interactions, event attendance, and giving history to segment audiences and personalize outreach.
- Generate reports on engagement metrics to demonstrate ROI and inform future strategy.
Volunteer Management & Fundraising Support:
- Recruit, train, and manage alumni volunteers for events, chapters, and mentorship programs.
- Work closely with the development/fundraising team to identify, cultivate, and steward alumni donors.
- Promote alumni giving campaigns and support crowdfunding initiatives specific to alumni projects.
Cross-Functional Collaboration:
- Partner with Admissions to involve alumni in student recruitment efforts.
- Collaborate with Career Services to strengthen job placement and internship opportunities for current students and recent graduates.
- Work with Marketing to ensure a consistent institutional brand message across all alumni touchpoints.
Qualifications and Experience
Preferred:
- Masters degree in a relevant field.
- Experience working in an educational or non-profit environment.
- Knowledge of fundraising principles and practices.
- Experience managing volunteers and advisory boards.
- Data analytics skills to measure and report on engagement metrics.
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