
Sales Coordinator
4 hours ago
Job description:
The Sales Coordinator will act as the
operational backbone of the business development team
, ensuring smooth execution of sales processes, accurate CRM management, and effective reporting. This role will focus on
coordinating sales activities, managing dashboards, supporting client demos/marketing-driven calls, and driving accountability across the team
.
Department:
Business Development
Location:
Mohali, India – Work from Office
Employment Type:
Full-time
Working Days:
Monday to Friday (Saturday & Sunday Off)
Working Days:
6:30pm to 3:30am IST (Subject to change as per Daylight Saving)
Reporting To:
Business Development Manager
Key Responsibilities
1.
Sales Process Coordination
- Support the Outbound & Cold calling team in managing day-to-day sales operations.
- Ensure leads are assigned, tracked, and followed up on within defined timelines.
- Coordinate with Marketing on campaign-driven leads and ensure seamless handover to sales.
2.
CRM & Dashboard Management
- Own CRM data hygiene, ensuring all leads, appointments, and pipeline stages are accurately updated.
- Prepare daily, weekly, and monthly dashboards on team performance, revenue pipeline, and lead conversions.
- Provide insights to management on trends, gaps, and areas of improvement.
3.
Team Driving & Reporting
- Track daily/weekly performance of ISRs/CSRs against activity and appointment targets.
- Follow up with team members to ensure no opportunities are missed.
- Prepare management-ready reports with clear summaries and action items.
4.
Client Interaction Support
- Handle
marketing-driven inbound calls
and coordinate initial communication with prospects. - Support senior sales team with
demo presentations and follow-up materials
. - Assist in proposal preparation, documentation, and client correspondence.
5.
Operational Excellence
- Standardize processes for lead assignment, follow-up cadence, and reporting.
- Maintain a central knowledge base of templates, decks, and sales assets.
- Highlight risks and bottlenecks in the sales cycle for timely resolution.
Skills & Qualifications
- Bachelor's degree in Business, Sales, or Marketing (MBA preferred but not mandatory).
- 2–4 years of experience in Sales Coordination, Sales Operations, or Business Development support.
- Proficiency in CRM systems (HubSpot, Salesforce, or Zoho).
- Strong MS Excel / Google Sheets skills; exposure to dashboards/analytics tools is a plus.
- Excellent communication, organizational, and coordination skills.
- Ability to work in a
fast-paced, target-driven environment
with attention to detail.
Performance KPIs
- CRM data accuracy and timeliness of updates (100% hygiene target).
- Quality and punctuality of reports/dashboards shared with management.
- Improvement in ISR/CSR follow-up compliance.
- Number of marketing-driven calls/demos successfully supported.
- Overall efficiency of sales process coordination.
Candidate Persona
- A detail-oriented professional who enjoys
managing processes, data, and reporting
. - Strong multitasker with ability to coordinate across teams.
- Proactive and dependable, ensuring the sales team stays organized and on track.
- Confident enough to interact with clients when required, but primarily focused on enabling the sales function.
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