Copy Writer

2 weeks ago

Bhopal, Madhya Pradesh, India Syncopated Marketing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Educational Qualification:

  • Bachelors degree in English, Marketing, Communications, Journalism, or equivalent hands-on experience
  • 2+ years of copywriting specifically for e-commerce emails (campaigns & flows)
  • Excellent command of grammar and persuasive writing techniques

Roles & Responsibilities:

  • Write clear, engaging copy for email campaigns and automated flows (welcome series, cart-abandon, post-purchase, re-engagement)
  • Craft scroll-stopping subject lines, preview text, headers, and CTAs that boost opens and clicks
  • Write engaging copy for ad creatives
  • Partner with designer to ensure copy and visuals work in harmony
  • Develop and execute A/B tests on copy elements to optimize open rate, click-through, and conversion
  • Maintain consistent brand voice and messaging across all client emails
  • Stay ahead of e-commerce trends, email best practices, and deliverability guidelines

Preferred Profile:

  • Exceptional storytelling skills and a knack for translating product benefits into customer-focused messages
  • Proven ability to adapt tone and voice across different brands and niches
  • Comfortable working in an ESP (Klaviyo, Omnisend, Mailchimp, etc.) and using templates to streamline your workflow
  • Basic familiarity with open-rate and click-through metrics to inform your copy decisions - no deep analytics required
  • Fast learner who welcomes feedback, iterates quickly, and thrives in a collaborative, deadline-driven agency setting
  • Excellent communication skills and a passion for staying on top of e-commerce and email marketing trends

Why You'll Love Working With Us:

  • Join a close-knit team at Syncopated Marketing where your words drive real revenue
  • Own every step of the process from brainstorming subject lines to analysing campaign performance
  • Work with a variety of exciting e-commerce brands

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