
Content Writer
3 days ago
Job Description
About the Role
Potafo Technologies is seeking a versatile and skilled Content Writer to join our growing team. This full-time role requires a unique blend of technical clarity and creative storytelling . As our in-house Content Writer, you'll play a key role in developing content that informs, educates, and inspires—across marketing, product, and internal knowledge platforms.
Key Responsibilities
- Research, write, and edit clear, accurate, and engaging content across a variety of formats:
Website and landing page content
Product overviews and feature explainers
Educational blogs and thought leadership articles
Internal guides, documentation, and process write-ups
Social media captions and short-form storytelling
- Ensure all content aligns with Potafo's brand voice, tone, and strategic goals.
- Work closely with designers, product managers, and marketers to co-create visual and written assets.
- Use SEO and keyword strategies to optimize digital content for visibility.
- Edit and proofread for grammar, clarity, consistency, and tone.
- Stay updated on industry trends and competitor content to inform direction and strategy.
Ideal Candidate Profile
- Bachelor's degree in English, Journalism, Communications, Marketing, or related field.
- 1–3 years
of professional writing experience (preferably in both technical and digital content). - Strong command of written English, with a natural flair for both structured and creative writing.
- Proven ability to explain complex ideas simply and clearly.
- Familiarity with SEO, content strategy, and CMS platforms.
- Comfortable collaborating with cross-functional teams in a fast-paced environment.
What You'll Gain
- A key voice in shaping how Potafo communicates across platforms.
- Diverse writing experience—from blog articles to internal documentation.
- Mentorship from experienced marketers, designers, and product teams.
- Competitive compensation, flexible work policies, and room for career growth.
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