Marketing Manager
2 weeks ago
Job Description: Marketing Manager
Position:
Marketing Manager
Location:
Shalimar bagh , New delhi
Employment Type:
Full-time
About the Role
We are looking for a dynamic and strategic Marketing Manager to lead our brand-building, campaigns, and customer engagement efforts. The ideal candidate will be responsible for planning, implementing, and managing marketing strategies that enhance brand visibility, drive customer acquisition, and support business growth.
Key Responsibilities
- Develop and implement integrated marketing strategies to achieve business objectives.
- Plan and execute ATL, BTL, and digital marketing campaigns across multiple channels.
- Manage brand positioning, storytelling, and communication strategy.
- Conduct market research to identify trends, customer insights, and competitor activities.
- Collaborate with product, sales, and digital teams to align marketing efforts.
- Oversee content creation, PR activities, influencer partnerships, and events.
- Track, analyze, and report the performance of campaigns and marketing ROI.
- Manage the marketing budget and ensure effective utilization.
- Build and mentor a high-performing marketing team.
Qualifications & Skills
- Bachelor's degree in Marketing, Business, or related field (MBA preferred).
- 6-8 years of proven experience in marketing, brand management, or related roles.
- Strong understanding of ATL/BTL campaigns, digital marketing, and PR.
- Experience in consumer-facing industries (Consumer Electronics preferred).
- Excellent communication, negotiation, and leadership skills.
- Creative mindset with strong analytical and problem-solving abilities.
- Ability to work in a fast-paced, dynamic environment.
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