
web analytics
2 days ago
As a Digital Analyst Engineer there are a wide range of opportunities to provide the tools to deliver data-driven e-commerce experiences across hundreds of sites. As we manage so many sites we have a huge opportunity to automate tasks to increase productivity and ensure robust tagging and tracking.
Key focus areas, many of which are early in the design process, so you have every opportunity to help shape our thinking and direction:
- Implementing automation and monitoring tools using APIs for 3rd party applications such as Google Tag Manager and GA
- Manual tagging creating when needed to augment the current team.
What skills and experience would I need?
Essential skills:
- JavaScript or similar coding language
- API expert
- Java, Python or similar scripting language for creating Apps to work with 3rd party APIs
Desired skills:
- Excellent communication with clarity, persuasion and commercial focus
- Web scraping and networking knowledge. This would include HTML and CSS.
- Tag management tool such as Google Tag Manager and ideally server-side GTM
- Web Analytics tool such as Google Analytics or Adobe
- Native Mobile App analytics implementation and insight
- Live performance monitor tools, Ghostery, Dynatrace, etc
- Content Square or similar tool such as hotjar
- OneTrust or similar consent tools.
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