PPC Specialist in Kolkata

7 days ago

Greater Kolkata Area, India Nature Technologies Pvt Ltd Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Key Responsibilities

  • Plan, execute, and optimize Google Ads campaigns (Search, Display, and YouTube).
  • Conduct keyword research, write ad copy, and test creatives to improve performance.
  • Set up conversion tracking via Google Tag Manager and optimize bids based on goals (CPA, ROAS).
  • Monitor campaign performance and make data-driven adjustments to maximize ROI.
  • Create custom reports and dashboards to track paid campaign effectiveness.

About Company: Nature Technologies Pvt Ltd is a global software development company headquartered in Kolkata, India, with offices located in New Delhi and Florida, USA. The company was founded in 2007 and has since then grown to become a leading player in the software development industry. With a team size of over 100 professionals, Nature Technologies Pvt Ltd is renowned for its expertise in developing enterprise software, software-as-a-service, branding and marketing, as well as large enterprise web application development. The company's software solutions are designed to be scalable, secure, and user-friendly. Apart from software development, Nature Technologies Pvt Ltd also provides branding and marketing services to help businesses build their brand identity and reach a wider audience. The company's team of marketing experts works closely with clients to develop effective branding and marketing strategies that help them achieve their business goals.

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