Social Media Manager
6 hours ago
Key Responsibilities :
- Create engaging content ideas for Instagram, Facebook, YouTube Shorts, and other platforms
- Plan, shoot, and edit reels and short videos following on going trends while ensure brand positioning
- Write compelling captions, hooks, and hashtags aligned with brand tone and audience
- Identify, onboard, and manage influencers based on provided criteria & guidelines
- Coordinate influencer shoots, content briefs, and approvals while following the decided timelines
- Track influencer campaign performance and engagement metrics and provide reports & insights on weekly basis
- Participate in and manage in-house and outdoor shoots
- Confidently in front of camera to shoot & talk about the Products (product demos, voiceovers, tutorials)
- Ensure content quality and aesthetics along with Brand guidelines & presentation
- Monitor comments, messages, and audience interactions
- Build and maintain a positive brand image through timely responses and engagement
- Analyze content performance and suggest improvements
Required Skills & Qualifications :
- Must have 02 to 03 years of experience as a Social Media Executive in the hair colour / beauty / cosmetics industry
- Strong content ideation and storytelling skills
- Hands-on experience with Instagram Reels, short-form videos, and influencer collaborations
- Confident personality with excellent communication and on-camera presence
- Capable communicating the vision & ideas with designers & video editors
- Good understanding of social media algorithms and engagement strategies
Job Type: Full-time
Work Location: In person
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