Digital Marketing Strategist
8 hours ago
About the Role:
We are looking for a creative and data-driven Digital Marketing Strategist (female candidate only) to lead our digital marketing initiatives. The ideal candidate should be well-versed in developing strategies that drive brand awareness, generate qualified leads, and increase ROI across multiple online platforms.
Key Responsibilities:
- Develop, plan, and execute digital marketing strategies aligned with business goals.
- Manage and optimize campaigns across SEO, Google Ads, Meta Ads, LinkedIn Ads, and other paid media platforms.
- Conduct market research and competitor analysis to identify growth opportunities.
- Oversee content strategy for social media, blogs, and website to boost engagement and visibility.
- Track, measure, and analyze campaign performance using tools like Google Analytics, Search Console, and Ads Manager.
- Collaborate with the creative, SEO, and web development teams to ensure brand consistency.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Prepare and present detailed reports and strategy recommendations to management.
Requirements:
- Bachelor's degree in Marketing, Business, Communications, or related field.
- Proven experience (2–5 years) as a Digital Marketing Strategist, Digital Marketer, or similar role.
- Strong knowledge of SEO, SEM, PPC, SMM, Email Marketing, and Content Marketing.
- Proficiency with Google Ads, Meta Ads Manager, HubSpot, Mailchimp, and other marketing tools.
- Analytical mindset with ability to interpret data and optimize campaigns.
- Excellent communication, presentation, and leadership skills.
- Ability to work independently and in a collaborative team environment.
Job Type: Full-time
Pay: ₹50, ₹60,000.00 per month
Work Location: In person
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