Graphic & Brand Designer

Description

Position at EduManagement Partners Pvt. Ltd

Graphic & Brand Designer Purpose of Role Reporting directly to the Regional Head of Marketing & Communications, this role will lead and advise on the development and execution of visually compelling design strategies that enhance brand identity, support marketing campaigns, and ensure consistency across all ISP schools in Spain. The Graphic and Brand Designer will play a critical role in creating impactful design solutions that elevate the ISP brand, drive engagement, and reinforce a strong, credible public image. This position is key in shaping visual communications for both online and offline platforms, driving brand awareness, and supporting ISP schools in becoming the "Schools of Choice" in their local markets. The role will contribute to building a cohesive brand presence, supporting lead generation, and enhancing the overall customer experience through innovative and creative design. Reporting  This role reports to the Head of Marketing & Communications Iberia. Key Stakeholders 

School Heads of Marketing and AdmissionsRegional Head of Admissions & RetentionRegional Marketing Manager   Key Responsibilities  1.Creative Design & Branding Lead the creation of visually compelling design solutions from conceptualization to execution, ensuring high visual impact and alignment with brand guidelines.Ensure consistency and cohesiveness of the brand identity across all visual platforms and touchpoints, including digital, print, and environmental branding.Develop illustrations, logos, and other designs that reflect the brand's core values. As well as video creation and editing.Create and maintain style guides, templates, and branding guidelines to standardize design output across all communication channels.Collaborate with marketing teams to strategize creative campaigns that align with the brand's messaging and audience.  2. Project & Campaign Management Lead multiple projects simultaneously, including brand identity, advertising, online and offline campaigns, design briefs, layouts, and final artwork.Analyze and interpret project briefs, ensuring a deep understanding of client or stakeholder needs to deliver tailored design solutions.Manage the creation of marketing collateral, including but not limited to: brochures, billboards, flyers, newsletters, press dossiers, pop-ups, and corporate materials.Offline: Ads, brochures, prospectus, flyers, billboards, newsletters.Online: Social media posts, banners, blogs, video creation, digital publications, and advertising assets.Collaborate with cross-functional teams (e.g., Admissions, IT, HR) to integrate design elements into broader projects such as Canva and iSAMS integrations, admissions forms, etc.Schedule and manage projects, keeping track of requests and providing up-to-date reports on design progress. 3. Content Development & Management Develop and design content for internal and external communications, such as newsletters, internal communications, inbound marketing templates, and other documents.Ensure content and design management on our group and school websites, landing pages, and intranet (WordPress, HTML, SharePoint).Collaborate with schools to ensure content aligns with their identity and ISP branding, supporting the consistent use of their stories and promises across all touchpoints.Enhance group and school websites' appearance by ensuring images and designs are up-to-date and relevant.Support social media strategy by developing visual content that enhances engagement and aligns with regional marketing goals. 4. Asset Management & Data Curate, archive, and manage a data bank of suitable images, including in-house pictures and digitally manipulated images.Provide final production artwork for various media and ensure all design assets are in line with current branding standards.Conduct regular audits of visual assets to ensure consistency and update materials as needed to maintain brand relevance. 5. Innovation & Trend Monitoring Maintain a deep understanding of current design trends, tools, and technologies, ensuring that all designs are modern, effective, and impactful.Experiment with new design formats, animations, video content, google sites, Canva formats, Online Flibbooks...Ensure that all visual communications are accessible and responsive, with particular attention to user experience (UX) and interface (UI) design. 6. Collaboration with External Agencies & Partners Coordinate with external agencies, printers, and suppliers as needed to ensure timely and quality production of marketing materials.Collaborate with marketing and branding teams to monitor the effectiveness of design solutions and adjust creative strategies accordingly. 7. Team Guidance & Training Guide schools' marketing teams, fostering a culture of creative excellence and adherence to brand guidelines.Provide individual support to schools' marketing teams, helping them accomplish their design goals and ensuring alignment with the overall marketing strategy.Work closely with the regional and school marketing teams to support graphic design needs and ensure artwork requirements are completed as requested. 8. Ad Hoc & Other Responsibilities Perform any ad hoc tasks as assigned by the Company, providing support to ensure brand alignment in all visual touchpoints.   Skills, Qualifications and Experience Bachelor's degree or Higher Diploma in graphic design, Art/Design/Creative Multimedia or equivalent, with a keen interest and talent in creative work. 5+ years of graphic design experience, creating and implementing outstanding visuals at an advertising agency or in-house creative department. Highly proficient in design software and technologies (InDesign, Illustrator, Photoshop, Canva, etc) Experience in photography, photo editing, videography, video editing and post-production (AE, Adobe Premiere, Adobe Photoshop)  Knowledge of WordPress, HTML, CSS.  Microsoft Office Tools   Other marketing knowledge as mailing tools, analytics, social media or SEO is a plus Experience in web maintenance and development. A clear understanding of traditional marketing, digital marketing, social media, production, website design, corporate identity, product packaging, advertisements, and multimedia design. Highly creative, but at the same time must have a keen eye for aesthetics and details.Detail-oriented, well-organized, and able to thrive in a deadline-driven environment Excellent communication and collaboration skills; good team worker. Project management, ability to multitask, and to meet tight deadlines.Fluent in English is a must. Knowledge of Italian, French, Polish, Greek is an advantage. Experience in educational environments is a plus but not required.  ISP Leadership Competencies   You consistently demonstrate and role-model the ISP Leadership Competencies in all that you do.Collaboration. Takes an active part in leading their school or region; is cooperative and a genuine team player, developing positive, supportive relationships with colleagues to solve problems and maximize opportunities. Learning & Getting Better. Continually demonstrates personal commitment and passion for learning and getting better using evidence and feedback; supporting others in their continual learning, development and growth. Innovation Leadership. Is good at creating an environment where ideas for learning initiatives and services are generated and is able to motivate and inspire others through the process of creation through to completion. Outcome driven. Can be counted on to find solutions. Is consistently looking to exceed goals and is focused on KPIs.Resilience. Can deal with setbacks and challenges calmly and effectively.Community Focus. Is committed to meeting and exceeding the needs and expectations of our students and their families.Integrity & Ethical Management. Has the ability to work ethically and with integrity; helps others feel valued; upholds and models the ISP Vision, Purpose and Principles.   ISP Principles  Begin with our children and students. Our children and students are at the heart of what we do. Simply, their success is our success. Wellbeing and safety are both essential for learners and learning. Therefore, we are consistent in identifying potential safeguarding and Health & Safety issues and acting and following up on all concerns appropriately.  Treat everyone with care and respect. We look after one another, embrace similarities and differences and promote the well-being of self and others.  Operate effectively. We focus relentlessly on the things that are most important and will make the most difference. We apply school policies and procedures and embody the shared ideas of our community.  Are financially responsible. We make financial choices carefully based on the needs of the children, students and our schools.   Learn continuously. Getting better is what drives us. We positively engage with personal and professional development and school improvement.    ISP Commitment to Safeguarding Principles   ISP is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment.  All post holders are subject to appropriate vetting procedures, including an online due diligence search, references and satisfactory Criminal Background Checks or equivalent covering the previous 10 years' employment history.  ISP Commitment to Diversity, Equity, Inclusion, and Belonging  ISP is committed to strengthening our inclusive culture by identifying, hiring, developing, and retaining high-performing teammates regardless of gender, ethnicity, sexual orientation and gender expression, age, disability status, neurodivergence, socio-economic background or other demographic characteristics. Candidates who share our vision and principles and are interested in contributing to the success of ISP through this role are strongly encouraged to apply. 

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