Content Writer

20 hours ago

Mohali, Punjab, India Zigsaw Full time ₹ 4,00,000 - ₹ 6,00,000 per year
Overview: The Content Writer plays a crucial role in creating engaging, relevant, and high-quality content that resonates with the target audience and aligns with the brand's voice and mission. They are responsible for producing written materials across various platforms to drive brand awareness, attract and retain customers, and ultimately enhance the organization's credibility and reputation.Key Responsibilities:
  • Researching industry-related topics and trends
  • Writing clear, compelling, and original content
  • Optimizing content for search engines (SEO)
  • Collaborating with the marketing team to develop content strategies
  • Proofreading and editing content before publication
  • Conducting thorough fact-checking and sourcing reputable references
  • Managing content calendars and deadlines
  • Creating engaging and shareable social media content
  • Staying up-to-date with industry best practices and emerging trends
  • Adhering to brand guidelines and maintaining consistency across all content
Required Qualifications:
  • Bachelor's degree in English, Journalism, Marketing, or related field
  • Proven work experience as a Content Writer, Copywriter, or similar role
  • Exceptional writing, editing, and proofreading skills
  • Understanding of SEO principles and keyword research
  • Ability to conduct in-depth research and produce compelling, fact-based content
  • Proficiency in using content management systems (CMS) and publishing tools
  • Strong attention to detail and ability to multitask in a fast-paced environment
  • Excellent time management and organizational abilities
  • Creativity and a passion for storytelling
  • Knowledge of social media platforms and content optimization

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