Brand Executive

5 hours ago

Pune, Maharashtra, India Minimac Systems Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Job Description Branding & Business Development Executive Location - Viman Nagar, Pune.

Department - Marketing & Branding

Role & responsibilities :

  • Drive brand visibility through media outreach, PR activities, and content creation aligned with company goals.
  • Draft and manage press releases, editorials, and media communications; coordinate with journalists, influencers, and media houses for coverage opportunities.
  • Plan and execute branding initiatives, events, webinars, and campaigns that strengthen market presence and engage target audiences.
  • Support the development of marketing and BD materials such as brochures, proposals, presentations, and case studies.
  • Assist in identifying and pursuing new business opportunities through networking, lead generation, and follow-ups.
  • Represent the company at industry events, exhibitions, and forums to build brand awareness and develop partnerships.
  • Work closely with internal teams to ensure brand consistency across all touchpoints, including sales, marketing, and client communication.
  • Maintain updated databases of media contacts, prospects, and BD pipelines; track report progress on outreach and engagement.
  • Identify, qualify, and pursue new business opportunities through market research, cold outreach, networking, and referrals.
  • Build and maintain strong relationships with prospective and existing clients to understand their needs and propose relevant solutions.
  • Develop and deliver effective sales pitches, proposals, and presentations tailored to client requirements.
  • Collaborate with internal teams (marketing, product, operations) to align offerings with market demand and ensure seamless onboarding.
  • Track and report on sales activities, pipeline status, and conversion rates using CRM Tool

Preferred candidate profile :

  • 1-2 years of experience in branding, PR, marketing, or business development roles.
  • Strong communication, content writing, and interpersonal skills.
  • Experience in managing media relations, drafting press content, and executing brand campaigns.
  • Ability to multitask, manage deadlines, and collaborate across teams.
  • Familiarity with industry events, client pitching, and lead generation is a plus.

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