Marketing Cloud Architect Analyst

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About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword — it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place Agentforce is the future of AI, and you are the future of Salesforce.

The Email Analyst is a key member on the Customer Engagement team within the Communications Experience Organization. They are responsible for ensuring the successful deployment of email campaigns, and assisting with other email related solutions and account maintenance. They segment and create audiences from provided assets or from data available within the Marketing Cloud using SQL and other system tools. They code emails with HTML from provided assets, and amend code within emails to manage dynamic content. They test for functional and rendering quality, execute test sends, and manage the client approval process. They create and execute deployment Send Activities. Working with internal and external campaign resources, they document and coordinate campaign activities to ensure execution efficiency.

Your Impact:

Provide support to customers in the deployment of their Marketing Cloud email campaigns

Execute the process of campaign deployment and is focused on subscriber segmentation, email builds, executing test sends, preparing the final subscriber list and scheduling the deployment

Prepare customer data assets for handoff to other team members

Complete quality assurance reviews of configurations and content for other staff as required

Document customer-specific processes and work instructions related to the deployment process

Demonstrate master-level skills in communication, quality assurance of creative content and rendering, quality assurance of audiences, queries and filters, quality assurance of setup and scheduling, checklist and test plan development and execution, Marketing Cloud user-initiated sends and send activities, documentation management, Marketing Cloud platform, Marketing Cloud Email product, and Marketing Cloud Automation Studio 

Exhibit specialist-level skills in building trust and credibility, leading and adapting to change, making smart decisions, listening, time management, public speaking, performing as a team player.

Basic Requirements:

2+ years industry experience

Expert knowledge of HTML and CSS

AMP script proficiency is a must-have

Experience with SQL and relational databases

Strong problem-solving skills with an eye for detail

Client facing experience in agency or similar environment

Digital marketing and/or Marketing Automation Industry Experience

Comfort with and ability to adapt to new technology

Highly efficient team player, with the ability to also work independently in a fast-paced, fluid environment

Preferred Requirements:

Salesforce Marketing Cloud Email Specialist Certified

Salesforce Marketing Cloud Consultant Certified

Degree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what's possible — for yourself, for AI, and the world.

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