Digital Marketing Manager

1 week ago

Tollygunge HO Kolkata West Bengal, India Goldfinn Technologies Full time ₹ 15,000 - ₹ 2,50,000 per year

We are seeking a highly skilled and results-driven Digital Marketing Manager to lead and oversee our online marketing strategies. The ideal candidate will be responsible for planning, implementing, and managing digital campaigns across multiple platforms to enhance brand awareness, drive website traffic, generate leads, and boost sales.

Key Responsibilities:

  • Develop, plan, and execute digital marketing strategies aligned with overall business objectives.
  • Manage and optimize campaigns across SEO, SEM, PPC, social media, display ads, and email marketing.
  • Lead the content strategy including blogs, videos, graphics, and social media posts to maintain brand consistency.
  • Oversee and manage the company's website and landing pages ensuring strong UI/UX and conversion rate optimization.
  • Monitor, analyze, and report campaign performance using tools like Google Analytics, Google Ads, Meta Ads Manager, SEMrush, etc.
  • Drive lead generation and customer acquisition strategies for both B2B and B2C channels.
  • Manage and mentor a team of digital marketing executives/designers, ensuring high performance and professional growth.
  • Stay updated with latest digital marketing trends, tools, and best practices, including AI-powered marketing platforms.
  • Collaborate with cross-functional teams (Sales, Product, Design) to ensure cohesive marketing efforts.
  • Manage the digital marketing budget and ensure ROI-driven campaigns.

Key Skills :

  • Bachelor's/Master's degree in Marketing, Business, or related field.
  • 5–8 years of proven experience in digital marketing, with at least 2–3 years in a managerial role.
  • Strong expertise in SEO/SEM, Google Ads, social media marketing, and content marketing.
  • Proficiency in digital marketing tools (Google Analytics, HubSpot, Mailchimp, Canva, etc.).
  • Experience with marketing automation, lead nurturing, and CRM platforms.
  • Excellent analytical, problem-solving, and project management skills.
  • Strong communication, leadership, and team management abilities.
  • Creativity and a data-driven mindset to balance innovative campaigns with measurable results.

Preferred Skills:

  • Knowledge of AI-driven marketing tools (ChatGPT, Jasper, SurferSEO, MidJourney, etc.).
  • Experience in e-commerce, performance marketing, and funnel optimization.
  • Familiarity with UI/UX principles and website CMS (WordPress, Shopify, etc.).

Compensation & Benefits:

  • Competitive salary package based on experience.
  • Performance-based incentives/bonuses.
  • Professional development and training opportunities.

Job Types: Full-time, Permanent

Pay: ₹15, ₹25,000.00 per month

Education:

  • Bachelor's (Required)

Experience:

  • ManagerPlus: 3 years (Required)

Language:

  • English (Required)

Work Location: In person

  • Digital Marketing

    2 days ago

    Tollygunge H.O, Kolkata, West Bengal, India Pest cure management Full time ₹ 96,000 - ₹ 1,20,000 per year

    Responsibilities:Create engaging graphics, banners, and social media postsPlan and manage digital marketing campaigns (Facebook, Instagram, Google Ads, etc.)Boost online visibility and brand awarenessAnalyze campaign performance and generate reportsCollaborate with the team for creative strategies_ Requirements:_Proven experience in digital marketing &...

  • Senior Digital Marketing Executive

    1 week ago

    Tollygunge H.O, Kolkata, West Bengal, India Goldfinn Technologies Full time ₹ 2,40,000 per year

    Goldfinn Technologies is a leading global consulting company specializing in Intellectual Property Rights (IPR), Brand Management and Business Expansion. With over two decades of experience, we provide end-to-end solutions in Trademark & Copyright Protection, Brand Communication, and International Market Expansion.Our expertise spans across 140+ global...

  • Jr. Digital Marketing Executive

    2 weeks ago

    Kolkata, West Bengal, India Digital Amit Full time

    **Digital Amit** is looking for an enthusiastic, creative, and goal-oriented **Digital Marketing Intern** to join our dynamic and growing team. If you're passionate about digital trends, love working with data and content, and are eager to build real-world marketing skills in a collaborative environment — this is your chance to shine! **Role &...

  • Digital Marketing Executive

    1 day ago

    Tollygunge, Kolkata, West Bengal, India N C Enterprise Full time

    **Experience Required**: 2+ years in Digital Marketing **Remuneration**:15K to 25K **About the Role**: **Responsibilities**: - **Google Ads & Meta Ads Management**: - Plan, create, and optimize PPC campaigns across Google Ads and Meta Ads platforms. - Analyze campaign performance and make data-driven decisions to reduce CPL and improve ROAS. - Manage...

  • Digital Marketing Intern

    5 days ago

    Kalighat, Kolkata, West Bengal, India Internet Marketing School Full time

    **Job description** We are looking for an experienced Digital Marketing Intern to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. **Responsibilities** -...

  • Digital Marketer Executive

    7 days ago

    Kolkata, West Bengal, India Cal Digital Group Full time

    We are seeking highly motivated individuals, both freshers and experienced(0-1 Year) professionals, who are eager to embark on a dynamic career in online marketing. As a growing organization, we offer a unique opportunity to learn, grow, and contribute to our success. Join us in shaping the digital future of our brand. As a Digital Marketing Specialist at...

  • Sales Executive

    2 weeks ago

    Kolkata, West Bengal, India Mapletree Digital Agency Full time

    *About Us:* At Mapletree Digital Agency, we are a dynamic digital marketing agency dedicated to helping businesses achieve their online goals through innovative strategies and solutions. Our team is passionate about digital marketing, and we strive to deliver exceptional results for our clients. We are currently seeking a motivated and results-driven Sales...

  • Digital Marketing Manager

    4 weeks ago

    Kolkata, India Digital Wolf Full time

    Company Description At Digital Wolf, we're a team of innovative and passionate digital marketers dedicated to helping businesses thrive in the online landscape. Our mission is to empower companies to reach new heights through tailored digital marketing strategies, cutting-edge technology, and a customer-centric approach. We believe in fostering growth and...

  • Digital Marketing Manager

    1 week ago

    Kolkata, West Bengal, India Digital Wolf Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionAt Digital Wolf, we're a team of innovative and passionate digital marketers dedicated to helping businesses thrive in the online landscape. Our mission is to empower companies to reach new heights through tailored digital marketing strategies, cutting-edge technology, and a customer-centric approach. We believe in fostering growth and...

  • Digital Marketer

    2 weeks ago

    Dum Dum, Kolkata, West Bengal, India Wings Marketing And Finance Full time ₹ 1,20,000 - ₹ 3,00,000 per year

    We're Hiring: Digital Marketer (Meta Performance Marketing)Wings Marketing is looking for a talented and dedicated Digital Marketer with proven experience in performance marketing on Meta platforms (Facebook & Instagram). The ideal candidate will be responsible for creating, managing, and optimizing campaigns that drive both sales and brand awareness for a...