Digital Marketing Executive
2 days ago
About the Role:
We're seeking a
creative and energetic Digital Marketing Executive
who can bring ideas to life through content, campaigns, and community engagement.
Key Responsibilities:
Creative Content & Branding
- Conceptualize and create
engaging posts, reels, stories, and videos
for LinkedIn, Instagram, and Facebook. - Design
eye-catching posters, infographics, and brochures
using Canva or similar tools. - Write
captivating captions, ad copy, and blog content
aligned with the brand voice. - Assist in developing
creative marketing campaigns
and festival / event-based promotions. - Build and manage a
content calendar
for consistent brand communication.
Digital Marketing & Strategy
- Plan and execute
social media marketing, Google Ads, and email campaigns
. - Support in
SEO optimization
and improve website ranking & traffic. - Collaborate with design and technical teams to enhance website content and layout.
- Track and report performance metrics for campaigns and suggest improvements.
- Explore
AI tools and digital innovations
to enhance campaign creativity and productivity.
Required Skills:
- Proficiency in
Canva, Photoshop, or video editing tools
(basic level acceptable). - Strong understanding of
social media trends, reels, and storytelling formats
. - Excellent communication and creative writing skills.
- Basic knowledge of
SEO, Google Analytics, and social media ads
. - Passion for creativity, innovation, and digital branding.
Qualification:
- Bachelor's degree in Marketing, Mass Communication, Design, or related field.
- Certification or coursework in
Digital Marketing / Social Media Marketing
preferred.
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