Sr. Media Buyer
2 weeks ago
Department Name
Search Content Marketing & Media
Work Experience
3-4 years
Industry
Media
Date Opened
17/09/2025
City
Mumbai
Province
Maharashtra
Country
India
Postal Code
400013
Job Type
Full time
About UsSchbang, established in 2015, is a Creative, Media, Technology Transformation company with offices across Mumbai, Bangalore, Delhi-NCR, London, UK, Amsterdam and Stockholm. With a team of 1200+ members, it delivers growth-driven end-to-end solutions across creative development, strategic advisory, film production, web, design, content, data science, and media planning & buying verticals. It is also a valued Google Premier Partner, Adobe, Hubspot, MoEngage, Shopify, ONDC, and Zoho Premium Partner.
It has featured as a LinkedIn Top 25 start-up in 2018 and 2021 and on the Financial Times' 450 High Growth Companies in the Asia Pacific List. In the last few years. Schbang has created some exciting and award-winning digital work for brands like Jio, Britannia, Fevicol, Ultratech, Skybags, Bridgestone, Castrol, Jockey, Domino's, Dabur, Philips, Nikon and many more brands.
Job DescriptionKey Responsibilities:
Media Strategy & Planning:
Develop data-driven media plans aligned with clients' objectives.
Define audience segmentation, targeting strategies, and budget allocation.
Campaign Execution & Optimization:
Set up, monitor, and optimize ad campaigns across Google Ads and Meta platforms (Facebook, Instagram).
- Ensure delivery against KPIs such as ROAS, CTR, and CPA.
Conduct A/B tests to improve campaign performance and ad creatives.
Analytics & Reporting:
Utilize GA4 for comprehensive campaign tracking and insights.
Generate detailed performance reports with actionable recommendations for clients.
Stakeholder Collaboration:
Work closely with internal teams to align messaging and campaign objectives.
- Communicate effectively with clients, providing updates and insights regularly.
- 2-3 years of hands-on experience managing Google and Meta ad campaigns.
- Proven expertise in media planning, strategy, and execution.
- Strong proficiency with GA4 for campaign tracking, analysis, and reporting.
- Familiarity with tools like Google Ads Manager, Facebook Ads Manager, and other relevant platforms.
- Ability to analyze large datasets and derive actionable insights.
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