Enterprise Marketing Architect

1 week ago

Bengaluru, Karnataka, India Infosys Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Job Description:We are seeking an experienced Enterprise Architect Marketing to join our team and drive the design and implementation of cutting edge marketing solutions for our clientsYou will play a crucial role in shaping the future of marketing by leveraging your deep understanding of business needs technology capabilities and emerging trends in the AI landscapeKey Responsibilities:ResponsibilitiesStrategic Planning Develop and execute a strategic IT roadmap for marketing technology that aligns with the organization s business objectives and growth strategies ensuring alignment with broader enterprise architecture and IT strategiesArchitecture Design Implementation Design and implement the enterprise architecture for marketing solutions encompassing business information data application and technology layersCollaborate with stakeholders to create an effective and scalable IT infrastructure for marketing operationsEvaluate and select technologies platforms and tools considering cost scalability security and integration capabilitiesDevelop detailed architectural specifications blueprints and diagrams to guide implementationData Management Design and implement data management strategies to optimize data quality accessibility and utilization for marketing purposesInnovation Research Stay current on emerging technologies and trends in AI marketing automation and data analytics to continuously enhance solutions and provide innovative value propositionsResearch and evaluate new technologies and solutions to ensure the organization remains at the forefront of marketing innovationProject Management Delivery Lead and oversee the implementation of marketing technology solutions ensuring adherence to design principles quality standards and project milestonesCollaboration Communication Collaborate effectively with internal teams and external clients to understand their requirements present technical solutions and ensure seamless integration with existing systemsCommunicate complex technical concepts clearly and concisely to both technical and non technical audiencesPreferred Skills:Technology->Digital Marketing->Digital Marketing - ALL

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