SEO Content Writing

5 days ago


Gurgaon, Haryana, India Betterway Full time ₹ 3,00,000 - ₹ 6,00,000 per year

About the role

Betterway treats chronic lifestyle disorders using evidence-based Ayurveda, enabled by technology. It has multi-specialty Ayurved day-care centres with expert Doctors and Paramedics.

At the core, for patients, Betterway advocates holistic, nature-aligned lifestyle choices. We believe that the root of chronic is deviation from the core fabric of your natural body composition.

As an
SEO Content Intern

, you will play an important role in strengthening BetterWay's online presence through meaningful, search-optimized content. You'll learn how content, research, and data together drive discoverability and user engagement for a purpose-led brand.

Your work will directly contribute to how BetterWay's voice reaches people seeking science-backed Ayurvedic care.

In essence, as an SEO Content Intern, you are not just creating content - you are helping build the foundation for BetterWay's digital credibility and visibility.

What is needed of you

Content Creation & Optimization:

Assist in creating and optimizing high-quality blogs, articles, and website pages aligned with SEO best practices.

Research & Strategy:

Conduct keyword and topic research, competitor analysis. 

SEO Implementation:

Support on-page and off-page strategies, including link building, directory submissions, and local SEO initiatives. Conduct basic SEO audits and recommend actionable improvements.

Learning & Collaboration:

Stay updated with evolving SEO trends, algorithms, and best practices. Work closely with the content and growth team to enhance ranking and user experience.

What we desire

  • Basic understanding of SEO concepts such as keyword research, backlinks, on-page SEO, and technical SEO.
  • Strong research, writing, and analytical skills.
  • Eagerness to learn and contribute in a fast-paced, purpose-driven environment.
  • The mindset of an owner who carries the passion to build something from the ground up, essentially a founding team member.
  • First principles problem solver with enthusiasm for social media and content.
  • Ability to work independently and collaboratively in a team environment.

What to expect?

  • Opportunity to build India's new modern platform for Ayurveda, build it from scratch, and experience with 2X entrepreneurs behind who have a proven history of building 2 Indian unicorns.
  • Full ownership of the end-to-end to solve the growth problems of Betterway.
  • A high-performance, high-velocity environment, with the vision to treat 5 lakh patients per year. Join the founding leadership team, influence, and design the growth marketing engine

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