Digital Marketing Executive

15 hours ago

Bhubaneshwar, Odisha, India Somniate Solutions Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Company Description

Somniate Software Solutions PVT. LTD. is a Software Company that provides traffic survey, software services and data analysis services. Established in 2013 by a team of core professionals, our mission is to provide quality value-added solutions to a diverse portfolio of clients. We have a clear focus on emerging technology trends and strive to design and develop optimum solutions for our clients. When clients come to us for solutions, they can expect a partnership that will define and implement lasting solutions in a timely, cost-effective, and responsive manner.

About the Role

We are looking for a creative, analytical, and result-driven
Digital Marketing Executive
to join our growing team. The ideal candidate will be responsible for planning, executing, and optimizing our online marketing campaigns across multiple digital channels to enhance brand awareness, generate leads, and drive growth.

Key Responsibilities

  • Develop, implement, and manage digital marketing campaigns.
  • Manage social media platforms (Facebook, Instagram, LinkedIn, etc.) to increase engagement and followers.
  • Plan and execute SEO/SEM strategies to improve website traffic and rankings.
  • Run paid ad campaigns (Google Ads, Facebook Ads, etc.) and monitor ROI.
  • Create engaging and relevant content for blogs, social media, and email campaigns.
  • Analyze digital marketing performance using tools like Google Analytics and prepare regular reports.
  • Stay up to date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with designers, developers, and the sales team to align marketing efforts with business goals.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1–3 years of proven experience in digital marketing.
  • Strong understanding of SEO, SEM, PPC, email marketing, and social media.
  • Proficiency in Google Ads, Facebook Ads Manager, and Google Analytics.
  • Excellent communication, creativity, and analytical skills.
  • Ability to work independently as well as in a team environment.

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