Ad Manager
3 days ago
Key Responsibilities:
- Plan, execute, and manage high-performing campaigns on Meta Ads (Instagram & Facebook) - including reels, stories, and feed ads.
- Strategize and optimize campaigns for engagement, lead generation, and conversions for Ed-tech company
- Run and analyze A/B tests on creatives, audiences, and placements.
- Monitor and improve KPIs such as CTR, CPC, CPA, ROAS, and conversion rate.
- Manage and optimize Google Ads campaigns (search, display, YouTube) as secondary platforms.
- Collaborate with creative and marketing teams to design compelling ad content.
Stay up to date with Meta Ads algorithm changes, tools, and best practices.
Strong track record of delivering ROI-focused results.
Skilled in audience targeting, retargeting, and funnel-based advertising.
Proficiency in Meta Ads Manager, Google Ads, and Google Analytics.
Strong analytical, problem-solving, and communication skills.
Job Type: Full-time
Pay: From ₹25,000.00 per month
Application Question(s):
- Are you willing to relocate to Chandigarh for this job?
Work Location: In person
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