Social Media Marketing
2 weeks ago
Job Description:
We have an urgent opening for the position of Social Media Marketing & Graphic Design Executive for a reputed company at Malad West, Mumbai location.
Key Responsibilities:
- Collaborate with the marketing team and other departments to create designs fordigital campaigns, including social media, websites, emails, and other marketingplatforms.
- Develop and design branding assets such as logos, brochures, flyers, banners, andother promotional materials.
- Create engaging visuals for presentations, reports, and other internalcommunications as well as for marketing purposes.
- Maintain consistent visual branding across all company materials and channels.
- Ensure all designs adhere to brand guidelines and are delivered on time.
- Stay updated on industry trends and implement best practices to bring fresh ideasand creativity to the team.
- Provide support to other team members with design-related tasks as needed.
- Collaborate with the marketing division to plan and execute effective marketingcampaigns, ensuring alignment with company goals.
- Communicate across departments to integrate marketing efforts and enhance overallbusiness understanding.
- Generate leads and increase brand visibility through targeted social media strategies.
- Conduct thorough market research to gather insights on industry trends, consumerbehavior, and competitive landscape to strengthen the company's market position.
- Develop marketing materials and campaign content to support promotional effortsacross multiple channels.
- Ensure consistent brand messaging and visual identity across all marketing platformsand materials.
- Utilize SEO and SEM techniques to optimize content and improve search enginerankings, driving web traffic and engagement.
- Analyze performance metrics across all digital platforms, using data to inform futuremarketing strategies and improve ROI.
- Stay updated on the latest marketing trends and technologies, applying bestpractices to drive innovation and efficiency within the team.
- Support other team members in various marketing-related initiatives as needed.
Qualifications:
- Proven experience as a Graphic Designer and Social Media Marketing Executive, with a strong portfolio showcasing design and marketing projects.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, CorelDraw, etc.).
- Solid understanding of SEO and SEM optimisation techniques.
- Excellent communication and collaboration skills.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Up to date with the latest industry trends, technologies, and best practices in design and marketing.
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