Social Media

7 days ago

Noida, Uttar Pradesh, India Infinia Energy Solutions Llp Full time ₹ 9,00,000 - ₹ 12,00,000 per year

We are seeking a highly creative and strategic Social Media & Content Manager to drive our digital presence across LinkedIn, YouTube, Instagram, and other platforms. The ideal candidate will be passionate about renewable energy, adept at storytelling, and skilled in creating content that engages diverse audiencesranging from C-suite executives to industry thought leaders.

Key Responsibilities:

Social Media Management

  • Manage and grow brand presence across LinkedIn, YouTube, Instagram, and additional platforms.
  • Develop and maintain a content calendar aligned with business objectives.
  • Consistently publish engaging, relevant, and timely content.
  • Engage with followers, respond to comments, and uphold a professional brand image.

Content Creation & Strategy

  • Create impactful written content including articles, posts, captions, and thought-leadership pieces.
  • Craft video scripts and concepts highlighting renewable energy solutions.
  • Develop content tailored to resonate with senior executives and industry influencers.
  • Translate complex technical topics into simple, relatable narratives.
  • Conduct competitor analysis, audience research, and trend monitoring to inform content strategies.

Video Content Development

  • Collaborate with production teams to execute engaging video content.
  • Repurpose written material into visual formats optimized for YouTube, Instagram, and other channels.

Content Optimization & Analytics

  • Implement SEO best practices to maximize content visibility and search rankings.
  • Track and analyse performance metrics to refine strategies and enhance reach.

Collaboration & Brand Voice

  • Work cross-functionally with marketing, design, and business teams to ensure content alignment with company objectives.
  • Infuse personality, warmth, and consistency into all communication to strengthen brand voice.

Candidate Profile

  • Proven experience in social media management and content creation (preferably within renewable energy, sustainability, or B2B industries).
  • Strong storytelling and research skills with the ability to simplify complex concepts.
  • Demonstrated ability to create data-driven and results-oriented strategies.
  • Experience in developing and executing content calendars and campaigns.
  • Knowledge of SEO and content optimization techniques.
  • Strong organizational and multitasking skills with the ability to adapt content across multiple platforms.
  • Creative, curious, and proactivekeen to stay ahead of industry and digital trends.

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