Brand Executive

Brand Executive – (Moustache)

Location: Jaipur

Employment Type: Full-Time

Reports to: Experiential Marketing Manager 

About Moustache:

Moustache is a growing hospitality brand offering experiential stays across India's most vibrant cities and scenic destinations. With boutique hostels, hotels, and luxury stays under one umbrella, Moustache is committed to delivering consistent guest experiences rooted in design, comfort, and culture.

To uphold the brand's visual and operational integrity, we are seeking a Brand Executive who will ensure that all properties reflect Moustache's identity, standards, and promise — from visual branding to guest services and amenities

Role Overview:

The Brand Executive is responsible for maintaining Moustache's brand consistency across every property. This includes ensuring uniformity in physical branding (signages, installations, collaterals), guest touchpoints (linen, amenities, room experience), and service delivery (property operations, continuity of offerings, and audits). The role combines creative eye, operational discipline, and deep understanding of brand experience.

Key Responsibilities: 

1. Brand Standards Implementation & Compliance

● Ensure consistent application of Moustache's brand identity across all accommodation properties.

● Supervise and approve the installation of signages, in-room branding, collaterals, and visual communication materials.

● Conduct periodic checks to confirm adherence to the brand's design, tone, and service guidelines. 

2. Property & Room Audits

● Conduct detailed property and room audits to assess brand compliance.

● Evaluate factors such as cleanliness, room setup, amenities, communication displays, lighting, and aesthetics.

● Maintain audit reports and work with operations to address gaps promptly.

● Recommend improvements and standardization initiatives for guest experience enhancement

3. Product & Service Standards

● Ensure the quality, availability, and presentation of linen, in-room amenities, and property-level services are as per brand standards.

● Monitor updates, replacements, and discontinuations of amenities to maintain consistency across properties.

● Coordinate with procurement and operations to ensure products meet approved brand specifications. 

4. Marketing Installations & Visual Identity

● Work closely with the Marketing team and vendors to ensure all visual elements — signage, room branding, marketing installations — meet design standards.

● Approve and track brand applications during property launches, refurbishments, and rebranding exercises.

● Supervise on-ground setup for consistency and quality.

5. Brand Communication & Experience Touchpoints

● Review and ensure accuracy of all communication elements such as in-room collaterals, signage text, property descriptions, and information displays.

● Audit digital and print materials for tone, visual alignment, and correctness.

● Suggest enhancements to storytelling elements that enrich the guest experience. 

6. Vendor Management & Procurement

● Identify and onboard vendors for printing, fabrication, signage production, and installation.

● Negotiate pricing, delivery timelines, and quality standards to ensure cost-efficient and timely project completion.

● Maintain and update a reliable vendor database for use across multiple projects and properties. ● Manage vendor performance, payments, and service quality on an ongoing basis.

7. Coordination & Reporting

● Collaborate with Operations, Marketing, Procurement, and Onboarding teams to ensure unified brand execution.

● Maintain a centralized record of brand audits, non-compliance reports, and improvement actions. ● Share monthly reports summarizing audit findings, property ratings, and corrective measures. 

Key Performance Indicators (KPIs):

● Brand Compliance: ≥95% adherence across all audited properties.

● Audit Frequency: 100% properties audited as per quarterly schedule.

● Rectification Rate: 90%+ of identified non-compliances resolved within defined timelines.

● Guest Experience: Average guest rating maintained at 4.5+/5 across brand parameters.

● Operational Consistency: Zero deviation in brand-approved amenities, materials, and services.

Who You Are:

2+ years of experience in brand operations, quality assurance, or property audits (hospitality background preferred).

Strong understanding of hospitality brand standards and guest experience principles.

Eye for detail, visual aesthetics, and design alignment.

Excellent communication, documentation, and coordination skills.

Comfortable with extensive travel and on-site inspections.

Proficient in maintaining audit records and brand compliance checklists.

Passionate about maintaining consistency and elevating brand experiences. 

Why Join Moustache?

● Be the guardian of brand integrity across a rapidly growing hospitality network.

● Travel to iconic destinations and ensure guests experience Moustache at its best.

● Collaborate with multidisciplinary teams across design, operations, and marketing.

● Play a pivotal role in shaping and maintaining the guest experience.

● Work in a dynamic, creative, and quality-focused organization that values excellence and attention to detail.