Digital Marketing Specialist

Job description

A Chain of North Indian Casual Dining Restaurants looking for Digital Marketing specialist for their office located at Mahadevapura (Opposite Bagmane World Technology Centre), Bangalore. Jobs includes managing the marketing activities of the Restaurant business of the Company located Bangalore & UP.

You will strategies, create, implement and track marketing campaigns to promote a company's products or services online through Performance marketing and media planning.

Responsibilities for this position:

• Social Media Strategy: Ideate, develop and execute comprehensive digital marketing and social media marketing strategies aligned with the overall marketing goals of the Company.
• Campaign creation: Planning, executing, and managing campaigns across different channels, such as social media, email, search engines, and websites, etc.
• Content creation: Writing blog content, creating social media posts, and designing website banners
• Data analysis: Gathering and analysing customer data, and monitoring digital traffic
• Trend identification: Monitoring industry trends, consumer behaviour, and competitor activities
• Collaboration: Working with other marketing professionals, such as influencers, content creators, designers, SEO specialists, and analysts
• Reporting: Providing accurate reports and analysis to the company management along with fine tuning required in future campaign, if required
• Research: Researching advertising trends, competitors' pricing and products, and new online media opportunities
• Optimization: Optimizing paid advertising campaigns using SEO and other tool
• Website handling and email management

Required Skills:

• A bachelor's degree in marketing, digital media, or a relevant field
• 5 years' experience as a digital marketing executive or similar role
• Understanding of digital marketing concepts and best practices
• Skills with performance marketing, content management (CMS), SEO/SEM, and Google Analytics
• Excellent communication skills
• Creativity and analytical abilities

Female candidate Preferred

Interview : In-person interviews required

Candidate should be located in Bangalore.

Experience:

• Digital marketing: 4 years (Required)

Job Type: Full-time

Pay: ₹40, ₹60,000.00 per month

Education:

• Bachelor's (Preferred)

Work Location: In person

Job Types: Full-time, Permanent

Pay: ₹40, ₹60,000.00 per month

Benefits:

• Food provided
• Provident Fund

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 3 years (Preferred)

Work Location: In person

Job Types: Full-time, Permanent

Pay: ₹40, ₹60,000.00 per month

Benefits:

• Food provided
• Provident Fund

Application Question(s):

• How many years of hands-on experience do you have managing or optimizing Google My Business

Experience:

• Digital marketing: 3 years (Preferred)

Work Location: In person