Aditya Birla Housing Finance

1 day ago

Delhi, Delhi, India Acura Solution Full time ₹ 12,00,000 - ₹ 24,00,000 per year


Job Description:
Job Title: Regional Sales Manager – Affordable Housing Loans
Location: [Insert Region – e.g., South India, North Region, etc.]
Reports To: Zonal Sales Head / National Sales Head
Job Summary:

The Regional Sales Manager (RSM) – Affordable Housing Loans is responsible for leading, managing, and expanding the affordable housing loan business across a designated region. The RSM will be accountable for achieving sales targets, driving business growth, developing distribution channels, and ensuring compliance with internal and regulatory policies.

Key Responsibilities:

  • Sales Strategy & Execution

    • Develop and implement region-specific sales strategies to achieve business targets for affordable housing loans.

    • Monitor and manage the performance of branches and field sales teams.

    • Drive lead generation, conversions, and cross-selling of other financial products.

  • Team Management

    • Recruit, train, and lead a team of Area Sales Managers (ASMs), Branch Managers, and Direct Sales Executives (DSEs).

    • Conduct regular performance reviews and coaching sessions.

    • Foster a high-performance culture through motivation and goal setting.

  • Market & Channel Development

    • Identify and develop new markets, affordable housing projects, and partnerships.

    • Establish and grow relationships with developers, DSAs, connectors, and other channel partners.

    • Monitor market trends and competitor activities to inform business strategy.

  • Operations & Risk Management

    • Ensure adherence to credit, risk, and documentation processes across the region.

    • Collaborate with the credit and operations team for seamless disbursement and turnaround times.

    • Minimize NPAs through proactive risk identification and resolution.

  • Compliance & Reporting

    • Ensure compliance with company policies, regulatory guidelines (including NHB/RBI norms), and audit requirements.

    • Provide regular updates and reports to senior management on sales performance, market feedback, and operational issues.

Key Requirements:

  • Education: Graduate in any discipline; MBA preferred.

  • Experience: 8–12 years of sales experience in housing finance, preferably in affordable housing loans, with at least 3–5 years in a regional leadership role.

  • Skills:

    • Strong leadership and team management skills.

    • Excellent knowledge of the affordable housing finance segment.

    • Strong interpersonal and negotiation skills.

    • Ability to analyze data and take strategic decisions.

    • Fluency in regional languages is a plus.

Performance Metrics:

  • Achievement of regional sales targets.

  • Growth in branch productivity and market penetration.

  • Channel partner expansion and engagement.

  • Delinquency and NPA management.

  • Employee retention and performance.


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