Digital Marketing Manager

4 days ago

Anna Nagar Madurai Tamil Nadu, India Elysium Technologies Private Limited Full time ₹ 2,50,000 - ₹ 5,00,000 per year

Job Title: Digital Marketing Manager

Location: Madurai (Work From Office)

Experience: 5 - 8 Years

Employment Type: Full-Time

About the Role:

We are seeking a dynamic and results-driven Digital Marketing Manager with 5 to 8 years of proven experience to lead and execute our digital marketing strategies. This is a full-time role based in Madurai with work from office.

Key Responsibilities:

  • Develop, implement, and manage comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, content marketing, and PPC campaigns.
  • Lead and optimize paid advertising campaigns on platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others to maximize ROI.
  • Analyze campaign performance using tools like Google Analytics, SEMrush, or similar, and provide actionable insights to improve effectiveness.
  • Manage content creation and digital assets, collaborating with designers, content writers, and other stakeholders.
  • Oversee SEO efforts to improve organic search rankings and increase website traffic.
  • Monitor industry trends and competitor activities to identify new opportunities and best practices.
  • Manage budgets and allocate resources effectively to maximize campaign success.
  • Lead, mentor, and collaborate with the digital marketing team to meet project deadlines and business objectives.
  • Report regularly on digital marketing performance to senior management and recommend adjustments as needed.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 5-8 years of experience in digital marketing with a strong focus on strategy and execution.
  • Proven experience managing successful digital marketing campaigns and teams.
  • Proficient with digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager, SEO tools (Ahrefs, Moz, SEMrush), email marketing platforms, and CRM systems.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and leadership skills.
  • Self-motivated and proactive with the ability to work effectively in an office environment.
  • Knowledge of the latest trends and best practices in online marketing and measurement.

Benefits:

  • Work from office in a collaborative environment.
  • Competitive salary and performance bonuses.
  • Opportunities for professional growth and development.
  • Engaging and supportive work culture.

Job Type: Full-time

Pay: ₹25, ₹40,328.91 per month

Work Location: In person

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