Senior Social Media Executive
2 days ago
Role & responsibilities
Develop and implement comprehensive social media strategies aligned with business goals.
Plan, create, and schedule high-quality content across Facebook, Instagram, LinkedIn, YouTube, Twitter/X, and emerging platforms.
Write impactful copy and work closely with design and video teams to deliver compelling creatives.
Oversee all channel Operations- postings, campaigns, community engagement, and timely updates.
Track and analyze performance metrics (reach, engagement, CTR, conversions) and deliver actionable insights.
Continuously optimize content and campaigns for better engagement and ROI.
Collaborate with marketing, product, and design teams to maintain brand consistency.
Stay updated on social media trends, new formats, and industry best practices.
(Preferred) Take a lead in anchoring videos to strengthen community connection.
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