Senior Website Developer + Website Maintenance + Google Adwords

JOB DESCRIPTION :

FRESHERS PLEASE EXCUSE - WE REQUIRE ONLY TRAINED AND EXPERIENCED PROFESSIONALS

1. HIGHLY SKILLED WEBSITE DEVELOPER :

2. **Programming Languages**: Proficiency in HTML, CSS, and JavaScript is fundamental. Knowledge of server-side languages like PHP, Python, Ruby, or is also important.

3. **Frameworks and Libraries**: Familiarity with front-end frameworks like React, Angular, or , and back-end frameworks such as , Django, or Ruby on Rails can enhance development speed and efficiency.

4. **Responsive Design**: Understanding web design principles to create responsive, mobile-friendly layouts that work across different devices.

5. **Version Control**: Proficiency with version control systems like Git is essential for collaboration and code management.

6. **Database Management**: Knowledge of database systems like MySQL, PostgreSQL, or MongoDB, including how to design and interact with databases.

7. **APIs**: Understanding how to work with APIs, including RESTful services and GraphQL, for data exchange between the client and server.

8. **Web Performance Optimization**: Skills in optimizing website performance through techniques like lazy loading, minimizing HTTP requests, and efficient asset management.

9. **Security Best Practices**: Awareness of common security vulnerabilities (like XSS, CSRF, SQL injection) and how to protect against them.

10. **DevOps and Deployment**: Familiarity with deployment processes, including using cloud services (like AWS, Azure, or Google Cloud), CI/CD pipelines, and containerization (Docker).

11. **SEO Principles**: Basic understanding of search engine optimization to help ensure websites are discoverable by search engines.

12. **Accessibility Standards**: Knowledge of web accessibility guidelines (such as WCAG) to make websites usable for people with disabilities.

13. **User Experience (UX) Principles**: An understanding of UX design to create intuitive and user-friendly interfaces.

14. **Testing and Debugging**: Skills in testing (unit, integration, and end-to-end tests) and debugging techniques to ensure website functionality and performance.

15. **Soft Skills**: Strong problem-solving abilities, communication skills, and the capacity to work collaboratively within a team.

Staying updated with the latest trends and technologies in web development is also crucial for a highly skilled developer.

1. GOOGLE ADWORDS EXPERT :

2. **Keyword Research**: Identifying relevant keywords that potential customers might use to search for products or services.

3. **Campaign Creation**: Setting up advertising campaigns, including selecting the right ad formats, targeting options, and budget settings.

4. **Ad Copywriting**: Writing compelling ad copy that captures attention and encourages clicks.

5. **Bid Management**: Managing bids for keywords to ensure that ads are competitive while maintaining budget constraints.

6. **Performance Tracking**: Monitoring campaign performance using analytics tools to assess metrics like click-through rates (CTR), conversion rates, and return on investment (ROI).

7. **A/B Testing**: Running experiments to test different ad variations and landing pages to find the most effective combinations.

8. **Optimization**: Continuously optimizing campaigns based on performance data to improve results and lower costs.

9. **Reporting**: Providing clients or stakeholders with regular updates and reports on campaign performance, insights, and recommendations. Overall, their goal is to maximize the effectiveness of online advertising efforts to drive traffic, leads, and sales.

Job Type: Part-time

Expected hours: 21 per week

Application Question(s):

• HOW MANY YEARS OF EXPERIENCE YOU HAVE AS A WEBSITE DEVELOPER AND GOOGLE ADWORD EXPERT ?
• WHICH PREVIOUS COMPANY YOU HAVE WORKED FOR ?

Work Location: In person